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Email Marketing Software

What is Email Marketing Software?

Email marketing is one of the most popular ways to build quality relationships with your leads/customers. The problem is that managing an email marketing campaign can often be time-consuming and a hassle, which is why people are starting to automate the process using email marketing software....  Read more

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Researched and Edited by Rajat Gupta

Last updated: December 2024

Email Marketing Software overview

Read buyer's guide
page-autohor

Researched and Edited by Rajat Gupta

Last updated: December 2024

Common Features

  • Mailing List Management

  • Template Management

  • Drip Campaigns

  • List Segmentation

+ 33 more

Unique Features

  • Email Personalization

  • Real-time Reporting

  • Email Tag

  • Custom Spam Filter

+ 21 more

Pricing

  • 38% Software offers Free Trial

  • 36% Software offers Freemium

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Showing 1-20 out of 247

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List of the Top Email Marketing Software as of December 2024

Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.

9.6/10

Spot Score

Pipedrive - CRM Software

Pipedrive

RECOMMENDED

Streamline your sales process and close more deals.

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Product Description

Pipedrive is a sales pipeline management software. It organizes your entire sales process. Pipedrive's sales platform is built so that everyone in your company from the CEO to new starter can use it easily. It improves team communication, tracks the progress of every deal, and helps you hit ...

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Pricing

Free Trial available, Try Now

Starts from $9.90/User/Month when Billed Yearly, also offers free forever plan

9.1/10

Spot Score

HubSpot CRM - CRM Software

HubSpot CRM

RECOMMENDED

Streamline your sales and marketing efforts with ease.

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Product Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you need to work with your leads, create powerful campaigns, convert quality ...

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Pricing

Free Trial available, Try Now

Starts from $1,780 when Billed Monthly, also offers free forever plan

8.8/10

Spot Score

Campaigner

Campaigner

RECOMMENDED

Power your email marketing with ease.

3.0

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Product Description

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will have you sending emails in minutes.

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Pricing

Free Trial available, Try Now

Campaigner offers custom pricing plan

8.6/10

Spot Score

Close - CRM Software

Close

RECOMMENDED

Accelerate your sales success with Close.

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Product Description

Close stands as a sales engagement CRM tailored to assist SMBs in converting more leads to revenue. They are committed to fostering future-forward businesses: nimble, intelligent teams operating remotely. For tech-savvy teams aiming to grow without the hefty costs of enterprise software, Close ...

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Pricing

Free Trial available, Try Now

Starts from $25/User/Month when Billed Yearly

8.8/10

Spot Score

Moosend

Moosend

RECOMMENDED

Boost your business with Moosend's email marketing solution.

4.3

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Product Description

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...

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Pricing

Moosend offers custom pricing plan

7.2/10

Spot Score

SMTP

SMTP

RECOMMENDED

Effortless email delivery, no restrictions.

3.9

(11)

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Product Description

SMTP was built to solve the challenges of sending email from devices behind restrictive firewalls or communicating directly with a server over SMTP. It features multiple design elements and components that have been optimized for speed and ease of use. This powerful software is designed for ...

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Pricing

SMTP offers custom pricing plan

9.8/10

Spot Score

GetResponse - Email Marketing Software

GetResponse

Streamline your email marketing and see results.

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Product Description

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop picture insertion, draft saving, ultra-fast click activation, HTML support, responsive design and more, ...

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Pricing

Free Trial available, Try Now

Starts from $15.58/Month when Billed Yearly, also offers free forever plan

9.8/10

Spot Score

ActiveCampaign - Marketing Automation Software

ActiveCampaign

Streamline your marketing efforts and see results.

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Product Description

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...

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Pricing

Free Trial available

Starts from $29/User/Month

9.6/10

Spot Score

Constant Contact

Constant Contact

Unleash the power of targeted email marketing.

3.7

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Product Description

Constant Contact is a comprehensive email marketing platform that helps small businesses manage email marketing and social media promotions. With time-saving tools to help you find your customers and easily communicate with them, Constant Contact streamlines the way you communicate with your ...

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Pricing

Free Trial available, Try Now

9.5/10

Spot Score

MailChimp

MailChimp

Connecting businesses with their customers, effortlessly.

3.9

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Product Description

MailChimp is a powerful marketing automation platform that helps thousands of businesses connect with their customers. From one-to-one email correspondence to mass email marketing, software is the easiest way for companies of all sizes to introduce themselves, send professional-looking emails, ...

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Pricing

9.4/10

Spot Score

Groove - Sales Engagement Software

Groove

Streamline sales and close deals smarter with Groove.

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Product Description

Groove is a sales engagement platform that makes communication and collaboration easy. Feature rich, the system is used by thousands of companies to connect sales teams, track deals from lead to close, and drive revenue. Companies use it every day to communicate more, keep deals moving, and win ...

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Pricing

Groove offers custom pricing plan

9.4/10

Spot Score

SendPulse

SendPulse

Effortlessly connect with customers through email.

3.8

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Product Description

SendPulse is an email marketing application that helps you build and maintain relationships with your customers. Whether you are a blogger, SaaS company, or solo independent business - email will always be the most direct and cost efficient way to nurture your relationships. SendPulse gives you ...

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Pricing

SendPulse offers custom pricing plan

9.4/10

Spot Score

AWeber

AWeber

Boost your email marketing success with AWeber.

4.2

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Product Description

AWeber is a fully hosted suite of email marketing software. With AWeber's easy to use email marketing features, businesses can send and manage professional HTML newsletters, automatically deliver personalized email messages (newsletters, postcards, and e-cards), build database lists for ...

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Pricing

Free Trial available, Try Now

AWeber offers custom pricing plan

9.4/10

Spot Score

Campaign Monitor

Campaign Monitor

Effortless and effective email marketing made simple.

4.3

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Product Description

Campaign Monitor is a web and email marketing application that allows users to design and send marketing campaigns through the internet. Users use it to communicate with website visitors, create e-newsletters, build databases, and manage all other email marketing needs including multiple ...

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Pricing

Free Trial available, Try Now

Campaign Monitor offers custom pricing plan

9.4/10

Spot Score

Zoho Campaigns - Email Marketing Software

Zoho Campaigns

Transform your emails into results.

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Product Description

Zoho Campaigns empowers businesses to streamline their email marketing efforts with ease. From creating visually stunning campaigns to analyzing performance metrics, Zoho Campaigns offers a robust feature set to engage customers and drive conversions.

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Pricing

Free Trial available, Try Now

Starts from $3/Month when Billed Yearly, also offers free forever plan

9.3/10

Spot Score

SendinBlue

SendinBlue

Engage, captivate, and succeed with every email.

4.7

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Product Description

SendinBlue is an email marketing tool for SMBs, SaaS companies, and agencies that allows you to design and send beautiful emails to your subscribers with ease. You'll be able to include all the information they need in a clear and professional way. It'll be easy to create an effective visual ...

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Pricing

SendinBlue offers custom pricing plan

9.3/10

Spot Score

MailerLite

MailerLite

Effortlessly create and track email campaigns.

4.3

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Product Description

MailerLite software provides you with all the tools and services that you need to create, send, track and report your email campaigns. You have total control of sending email campaigns directly using the built-in SMTP server or send emails via popular delivery services.

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Pricing

Free Trial available, Try Now

MailerLite offers custom pricing plan

9.2/10

Spot Score

Benchmark Email

Benchmark Email

Effortless email marketing for your business.

4.0

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Product Description

Benchmark Email is a fully automated email marketing software that does everything for you. ​It's among the most powerful and user-friendly email marketing tools available on the market, with unique features like SiteKey personalization, SmartLinks links that replace CTA buttons in your emails ...

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Pricing

Benchmark Email offers custom pricing plan

9.2/10

Spot Score

EngageBay - Marketing Automation Software

EngageBay

Streamline your marketing and grow your business effortlessly.

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Product Description

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing tools and dashboard reporting, it allows you to build out a streamlined prospecting process, nurture leads, ...

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Pricing

Starts from $13.79/User/Month when Billed Yearly, also offers free forever plan

9.2/10

Spot Score

WebEngage - Marketing Automation Software

WebEngage

Engage, convert, and personalize your web experience.

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Product Description

WebEngage is a cloud based Enterprise Marketing Automation and Personalization platform that helps you to engage with your website visitors, increase conversion rate, reduce bounce rate, increase subscribers & email leads in an effective way. This engagement software with its integration of ...

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Pricing

WebEngage offers custom pricing plan

Email Marketing Software Buyer's Guide

Buyers Guide to Best Email Marketing Software (2024)

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