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Best Marketing Automation Software For Small Business

Top picks for Marketing Automation Software available for small business

8.6

Spot Score

Transform leads into loyal customers.

4.8

Excellent

Free Trial available, Try Now

Freemium not available

Starts from $48/Month when Billed Yearly

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8.6

Spot Score

Simplify your marketing with Platformly.

4.7

Excellent

Free Trial available, Try Now

Freemium not available

Starts from $40.33/Month when Billed Yearly

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8.6

Spot Score

Drive conversions with data-driven automation.

4.5

Very Good

Free trial not available

Freemium not available

Braze offers custom pricing plan

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List of the Best Marketing Automation Software For Small Business as of April 2025

8.6

Spot Score

Aritic PinPoint - Marketing Automation Software

Aritic PinPoint

Transform leads into loyal customers.

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4.8

(64)

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Product Description

Aritic PinPoint is a complete Marketing Automation platform that is designed to help Contacts and Leads convert into customers. It offers out-of-the-box, configurable, intuitive, and easy-to-use applications to manage the entire marketing cycle.

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Pricing

Free Trial available, Try Now

Starts from $48/Month when Billed Yearly

8.6

Spot Score

Platformly - Marketing Automation Software

Platformly

Simplify your marketing with Platformly.

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4.7

(85)

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Product Description

Platformly makes marketing easy. No complicated apps, endless integrations, or stacks of spreadsheets. For marketers and sales teams, it's an easy software to use for managing and executing email, social media contests and automation.With a Software as a Service package (SaaS), they can scale ...

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Pricing

Free Trial available, Try Now

Starts from $40.33/Month when Billed Yearly

8.6

Spot Score

Braze - Marketing Automation Software

Braze

Drive conversions with data-driven automation.

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Product Description

Braze is a fully managed marketing automation platform that combines the power of data-driven lifecycle email and SMS campaigns with real-time analytics so companies can see who's doing what on their website. Braze's simple yet powerful platform lets marketers build interactive messages, track ...

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Pricing

Braze offers custom pricing plan

8.6

Spot Score

zigihub - Marketing Automation Software

zigihub

Maximize your marketing potential with zigihub.

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4.4

(3)

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Product Description

zigihub is a cloud-based marketing automation platform, designed to help businesses generate more leads, close more deals faster, and increase revenue at their company. It is an easy-to-use marketing automation software that lets you create and send highly personalized news, announcements, ...

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Pricing

Free Trial available

Starts from $1,200 when Billed Monthly, also offers free forever plan

8.6

Spot Score

Emfluence - Marketing Automation Software

Emfluence

Automation made effortless. Unleash your marketing potential.

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4.3

(86)

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Product Description

The Emfluence Marketing Automation Software is a cloud solution that enables businesses to effectively manage, measure, and execute digital marketing campaigns at scale. It sets new standards for simplicity, ease of use and integration with all your team's tools. It helps you understand what ...

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Pricing

Starts from $1,000/Month

8.6

Spot Score

AdRoll

AdRoll

Empower your marketing with AdRoll's advanced automation.

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Product Description

AdRoll is a marketing automation software that gives your business the ability to track and measure each of your marketing channels. With advanced features like dynamic remarketing and Facebook Ad creation, you'll have the information you need to always be in front of your most valuable audience.

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Pricing

Free Trial available, Try Now

8.6

Spot Score

Maropost

Maropost

Automation that converts leads to customers.

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Product Description

Maropost is a subscription-based, marketing automation software platform that allows you to create, deliver and track campaigns from your Salesforce Platform. With Maropost, you can send personalized emails based on user behavior such as abandoned carts, trial signups and more.

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Pricing

Maropost offers custom pricing plan

8.6

Spot Score

Retention Science

Retention Science

Maximize customer loyalty with our powerful platform.

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Product Description

The Retention Science Marketing Automation Platform is the only all-in-one marketing automation platform that delivers retention marketing with messaging, cross-channel marketing via web, mobile and email, advanced analytics, multivariate testing and more.

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Pricing

Retention Science offers custom pricing plan

8.5

Spot Score

Fortifi - Marketing Automation Software

Fortifi

Streamline your leads with Fortifi.

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4.8

(10)

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Product Description

Fortifi's cloud-based lead management software automatically captures leads from a variety of sources like websites, email, social sites and events. It also provides insights into your entire marketing campaign by managing your marketing automation program, website, customer relationship ...

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Pricing

Free Trial available, Try Now

Starts from $50/Month

8.5

Spot Score

RD Station - Marketing Automation Software

RD Station

Power up your marketing efforts effortlessly.

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4.5

(25)

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Product Description

RD Station is marketing automation software that allows you to build, track, convert and close more leads.It is a simple to use web and desktop software that allows you to attract, convert and close more customers with automated marketing.

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Pricing

Free Trial available, Try Now

8.5

Spot Score

LeadFox - Marketing Automation Software

LeadFox

Streamline marketing, convert leads, and boost sales.

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4.5

(12)

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Product Description

LeadFox is an affordable marketing automation software for small business owners and freelancer. It allows you to build landing pages, auto-responder sequence, track marketing performance, publish a newsletter, extract leads and send follow up emails.

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Pricing

Free Trial available, Try Now

Starts from $49.95/Month when Billed Yearly

8.5

Spot Score

Resulticks - Marketing Automation Software

Resulticks

Grow your business with Resulticks.

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4.4

(9)

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Product Description

Resulticks software allows you to use your own purchasers to get more visibility, sell more products, and increase rental rates on your property faster. Resulticks marketing automation software is designed for business owners who want to grow their business. Her users can send automated emails, ...

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Pricing

Resulticks offers custom pricing plan

8.5

Spot Score

Sugar Market - Marketing Automation Software

Sugar Market

Leads to customers, simplified.

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4.4

(25)

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Product Description

Sugar is marketing automation software designed to help businesses move leads from point A to point B and into customers. The platform makes email marketing, lead scoring, nurturing, follow-up, drip campaigns, and reporting seamless.

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Pricing

Free Trial available

Starts from $1,000/User/Month

8.5

Spot Score

Taplytics - Marketing Automation Software

Taplytics

Data-driven campaigns made simple.

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4.3

(5)

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Product Description

TAPlytics provides a simple experience to create custom campaigns and landing pages through the power of data visualization. It offers users a drag and drop feature that is easy to understand and use, On-the-fly analysis, and Inline editing features to build complete landing page forms with ease.

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Pricing

Taplytics offers custom pricing plan

8.5

Spot Score

Iterable

Iterable

Streamline your marketing efforts with Iterable.

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Product Description

Iterable is an easy-to-use marketing automation tool that simplifies customer communication. It brings together email, SMS and social media in one place, giving marketers the tools they need to nurture leads into customers.

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Pricing

Iterable offers custom pricing plan

8.5

Spot Score

Jumplead - Marketing Automation Software

Jumplead

Boost leads, convert customers, increase sales.

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4.1

(6)

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Product Description

Jumplead is cloud-based marketing automation software that helps companies like yours generate more leads, get more customers and make more sales. With Jumplead, you can send emails, track how many people open your messages, which links they click on within the email and most importantly, how ...

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Pricing

Free Trial available

Starts from $24/Month, also offers free forever plan

8.5

Spot Score

Zoho Marketing Automation - Marketing Automation Software

Zoho Marketing Automation

Maximize marketing success. Streamline tasks. Boost ROI.

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3.8

(86)

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Product Description

Experience the ultimate automation for your business with Zoho Marketing Automation. This all-in-one software allows businesses to effectively manage their marketing activities across multiple channels, from lead generation to customer retention. With strategies to influence, educate, and ...

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Pricing

Free Trial available, Try Now

Starts from $23/Month when Billed Yearly

8.5

Spot Score

Beeketing - Marketing Automation Software

Beeketing

Streamline your marketing process with ease.

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3.4

(16)

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Product Description

Beeketing is an all in one solution that automates your marketing process from leads to delivery. It gives you insights into your current customer base, which then allows you to better engage them into the life cycle of your pipeline.It's a simple marketing automation platform that can be ...

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Pricing

Beeketing offers custom pricing plan

8.5

Spot Score

SaleCycle

SaleCycle

Revitalize your marketing with SaleCycle.

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3.3

(42)

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Product Description

SaleCycle is an advanced, cloud-based marketing automation software that integrates with third party applications and offers a wealth of ready-to- use out-of-the-box features, including lead generation, product tours, automations, email marketing, landing page builders and mobile campaigns.

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Pricing

Free Trial available

SaleCycle offers custom pricing plan

8.5

Spot Score

Sprout24

Sprout24

Empowering your decision making, one software at a time.

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Product Description

Introducing Sprout24, a cutting-edge software research solution empowering professionals to uncover contextual insights about products before committing to a purchase. Going beyond superficial reviews, Sprout24 delves into the depths of software evaluation, providing trustworthy and meticulous ...

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Pricing

Sprout24 offers custom pricing plan

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

These are the key features of Marketing Automation Software. Self Service Portal, Contact Management, Project Management, Marketing Automation, Customer Support, List Management, Quotes (Proposals), Call Logging, Order Management and Document Management

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Researched by Rajat Gupta