Aritic PinPoint Reviews in February 2025: User Ratings, Pros & Cons

Comprehensive tool but had issues with integration

PROS: I will not disagree that Aritic PinPoint is a comprehensive and an integrated marketing automation solution. It is definitely making itself seen among popular players like Hubspot and Marketo [I had migrated to Aritic PinPoint from Marketo]. Features like browser fingerprint tracking, behavior-based automation campaigns, advanced contact segments, multichannel marketing, and host of integrations show the immense potential this tool has.

Power-packed comprehensive marketing automation tool

PROS: Aritic PinPoint is an absolute powerhouse when it comes to customer tracking and anonymous visitor nurturing. I use Aritic PinPoint to nurture my anonymous visitors and convert them into leads. Their retargeting ad system is superb and works really well when you are trying to do only inbound marketing. The kiosk mode nurturing is also a great addition when you don't want to use cookies to track user behavior.

Best for enterprise businesses

PROS: Aritic PinPoint has some powerful features that fit best for an enterprise. I have used this tool in my last company and it really worked well there. We had a user base of 1,00,000 which we could handle smoothly on Aritic PinPoint. The integrations were an asset and ofcourse, their ABM feature was the best we've seen.

An all-in-one marketing automation platform

PROS: We use Aritic PinPoint for almost all our marketing activities and campaigns. Emails, landing pages, mobile marketing, video marketing, website tracking, lead scoring, contact segmenting, contact lists, email filters, etc. Everything is available in this tool, and it is super easy to navigate through the tool. We use Salesforce CRM, and we could integrate it very easily. The bidirectional CRM sync is a great advantage.

Out Of Box – Integration Support

PROS: was involved in Banking system integration with Aritic PinPoint for one of the bank as we were the software vendor for Banking switch. The integration support and developer level support was just out of box.Their API documents and plugin module can integrate to any system as it was so easy for me connect with complex Banking system.

Out Of Box - Integration Support

PROS & CONS What are the best aspects of this product? was involved in Banking system integration with Aritic PinPoint for one of the bank as we were the software vendor for Banking switch. The integration support and developer level support was just out of box.Their API documents and plugin module can integrate to any system as it was so easy for me connect with complex Banking system. What aspects are problematic or could work better? I just want highlighted about cons as they are having ...

A “Wow” Marketing Automation Tool.

PROS: Aritic PinPoint is one of a best Marketing Automation Tool out there in the market. It has a user interface that I loved mainly Segmentation feature that allows my team to segment the leads with user behavior pattern and affiliate suitable trigger to penetrate potential visitors.

A "Wow" Marketing Automation Tool.

PROS & CONS What are the best aspects of this product? Aritic PinPoint is one of a best Marketing Automation Tool out there in the market. It has a user interface that I loved mainly Segmentation feature that allows my team to segment the leads with user behavior pattern and affiliate suitable trigger to penetrate potential visitors. What aspects are problematic or could work better? A small flaw was there at the sign-up page called “Resend verification email Button” but as per my ...

Quite advanced and full stack automation suite

PROS: I have just started using Aritic PinPoint for my company. I am mainly looking into social media marketing here, and using Aritic PinPoint for that. Their social media monitoring features are really useful. I can track and monitor the entire engagement rates. Also, I have now set social media goals which makes tracking and monitoring really easy. Multiple social media platforms and one tool, I am loving it already.

Comprehensive inbound and marketing automation tool for Lead Management

PROS: What Marketing Automation solution do you use? I work for a digital Marketing agency, and I particularly liked the lead management feature in Aritic PinPoint. Since we started using this software, segmentation has become so easy and also it gives us the privilege of handling all our marketing assets, marketing analytics, Social media pages, and Email Marketing to name a few, under a single roof.