Public relations is a strategic communication management strategy for maintaining a positive brand image and developing beneficial and strong connections with the public, groups, and target audience. The basic goal of public relations is to keep a favorable and trustworthy brand image. It's a... Read more
Researched and Edited by Rajat Gupta
Last updated: April 2025
Researched and Edited by Rajat Gupta
Last updated: April 2025
Common Features
Contact Management
Campaign Management
Press Monitoring
Email Distribution
+ 6 more
Pricing
44% Software offers Free Trial
11% Software offers Freemium
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Showing 1-20 out of 27
9.8
Spot Score
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Product Description
The Muck Rack provides PR software that allows the to post articles to LinkedIn, Facebook, Twitter, and Google+ with one click. It also allows to keep track of all the social media messages.
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Muck Rack offers custom pricing plan
Pros & Cons
Muck Rack provides an accurate and up-to-date database of journalists and media contacts.
The platform is user-friendly and offers easy access to personalized pitches and follow-ups.
Customers appreciate the responsive customer service from the Muck Rack team.
Users benefit from the extensive database of media contacts, custom contact additions, and media monitoring tools.
Some users find that Muck Rack can have outdated contacts, requiring manual updates or corrections.
There are occasional difficulties in filtering news for specific regions, impacting localized search results.
9.8
Spot Score
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Product Description
Meltwater Media is the leading global provider of real-time monitoring and intelligence capabilities for media and marketing professionals. With clients in over 200 countries, Meltwater's technology platform delivers a comprehensive view of what the world is saying about any organization at any ...
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Meltwater offers custom pricing plan
Pros & Cons
Provides a great user experience and caters to all skill levels.
Massive library of training available to enhance tool usage.
Intuitive and easy to use, especially for setting up tasks.
Offers social media posting and scheduling features.
Expensive tool, but believed to be valuable.
Removal of the link button option can be inconvenient.
9.8
Spot Score
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Product Description
With a flexible pricing model, two-way integration with social networks and sophisticated analytics for media monitoring Newswire is the preferred PR software for any kind of business or PR professional.
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Free Trial available, Try Now
Starts from $299One time licence
Pros & Cons
Streamlined and easy process for press release distribution, making it quick and efficient.
User-friendly interface with intuitive navigation, suitable for both beginners and professionals.
Responsive and helpful customer support, offering quick assistance and guidance.
Transparent platform with clear approval processes and helpful feedback.
Limited customization options and features can be overwhelming for new users without adequate support.
Marketplace lacks a variety of additional apps and connectors, limiting advanced functionalities and integrations.
9.8
Spot Score
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Product Description
Agility PR is a web-based PR software that helps agencies reach their clients, build their brands and generate leads through media relations. It provides a centralized platform to manage every aspect of public relations including crisis communication management, media monitoring, story pitch ...
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Agility PR Solutions offers custom pricing plan
Pros & Cons
Quick and responsive customer service.
Comprehensive media database with relevant and updated information.
Intuitive interface for easy navigation and use.
Ability to create targeted media lists and find journalists efficiently.
Some users find the features and customizations complex without proper guidance.
Limited database coverage, especially in smaller or niche markets.
9.7
Spot Score
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Product Description
PR software that helps businesses of all sizes and industries improve their reputation and increase sales. Modern, affordable social media monitoring software.
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Starts from $49.99/Release
Pros & Cons
User-friendly platform with simplicity and usability, making press release distribution easy even for newcomers.
Cost-effective service with good distribution and SEO benefits, suitable for small to medium-sized businesses.
Responsive customer service that provides good communication and reporting, benefiting small businesses and start-ups.
Strong distribution in the US, leading to broad exposure and effective results for press releases.
Dated user interface and cumbersome billing process can be off-putting for users.
Lack of precise release timing and limited multimedia options could be areas for improvement.
9.6
Spot Score
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Product Description
Prezly is a conversational PR software, which uses artificial intelligence to automate the PR process. Prezly guides the user through the engagement of a list of pre-defined influencers, assigns social media actions to members of the team with optimal efficiency, and offers real-time insights ...
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Free Trial available, Try Now
Starts from $50/User/Month when Billed Yearly
Pros & Cons
Stores contacts neatly with customizable tags.
User-friendly and intuitive interface for creating and managing stories.
Great support system with fast responses to queries.
Easy management and publication of news and stories.
Limited features for manipulating the design and fonts in emails.
Occasional lagging and slow connection issues.
9.5
Spot Score
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Product Description
MyNewsDesk is the affordable, full-featured press release and news distribution software. It's packed with features user need to succeed, including team assignments, file uploads, notification scheduling, RSS feeds, and much more.
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Free Trial available, Try Now
Mynewsdesk offers custom pricing plan
Pros & Cons
User-friendly design facilitating easy article writing and publishing with quick and friendly support.
Effective tool for PR work with positive feedback from journalists, easy audience targeting, and image sharing.
Intuitive platform for both beginners and experienced users, aiding in easy publication of news.
Centralized location for news with an intuitive interface, simplifying staff and media interaction.
Complex contract terms and requirements for notice periods causing inconvenience and financial burden on customers.
Lack of responsiveness in handling customer queries, especially when seeking product-related information.
9.5
Spot Score
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Product Description
Prowly monitors userr competitors, analyzes their performance, checks the effectiveness of the PR programs, and generates a chance to improve userr results.
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Free Trial available
Starts from $189/Month when Billed Yearly
Pros & Cons
Streamlines press release creation and distribution, enhancing communication with journalists and audiences.
Offers an intuitive interface for managing contacts, distributing news, and analyzing performance.
Facilitates the creation of professional press releases through an easy and user-friendly design.
Provides a centralized platform for social media management, improving customer targeting and ad effectiveness.
Pricing for premium plans may be considered expensive, limiting access to advanced features for some users.
Learning curve and initial setup may require significant time investment.
9.0
Spot Score
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Product Description
JustReachOut is an integrated software-as-a-service (or SaaS) platform for PR and social media marketing. With JustReachOut, user can create and send personalized emails, Facebook posts, and Twitter tweets to userr customers from one single location.
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Free Trial available
Starts from $79/Month when Billed Yearly
9.0
Spot Score
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Product Description
NinjaOutreach is the easy and user-friendly software on the market for SEO & Internet Marketing agencies and digital marketers. No other platform offers an easier way to manage link building campaigns, website conversion tracking, keyword research, local SEO, social media outreach, PPC ...
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Starts from $155/Month when Billed Yearly
Pros & Cons
Efficient and beneficial customer service, promptly addressing and resolving issues.
Intuitive and user-friendly platform, enhancing user experience and ease of navigation.
Helpful in automating tasks, saving time and improving productivity.
Reports of unauthorized charges and billing issues leading to financial concerns for users.
Lack of clarity in subscription terms and refund policies causing confusion and dissatisfaction among customers.
8.9
Spot Score
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Product Description
Wizikey is a new software program that allows user to create automated quizzes and tests at the click of a button and interface with the LMS systems to grade and track the courses' grades, all from one simple dashboard.
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Wizikey offers custom pricing plan
8.7
Spot Score
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Product Description
FuseOn Link Affinity is the perfect tool for content marketing and link building strategies, leveraging the power of AI and machine learning. With its cutting-edge crawling technology, businesses can access a vast network of bloggers and influencers. They can then create, distribute, and ...
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Free Trial available
8.6
Spot Score
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Product Description
Jona simplifies your search for high-caliber journalists all around the world. Built by PR professionals each with ten years of experience, Jona guarantees affordability, accuracy, and relevancy. With Jona you can search media lists and pick the one that fits your business best, warm up ...
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Starts from $365/Year
8.6
Spot Score
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Product Description
PressKitHero is the public relations software that make managing the outreach routine a breeze. Enjoy multiple modules and features such as Press Releases, Twitter, Social Mention, Public Relations and more.
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Free Trial available, Try Now
Starts from $9/Month when Billed Yearly
8.5
Spot Score
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Product Description
LeadGenius is a software product for Business Development and Sales Professionals. It helps companies generate qualified leads through smarter lead generation campaigns.
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LeadGenius offers custom pricing plan
8.5
Spot Score
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Product Description
PressHub is a powerful, time-saving software product developed for PR professionals. It organizes, crunches and presents all public relations data in one place. PressHub makes real-time communication with journalists easier and more efficient.
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Free Trial available
Starts from $99/Month
8.5
Spot Score
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Product Description
PressRush is software for Content Markets that simplifies their lives by eliminating time-consuming tasks. Centralized management of multiple clients, customizable templates, and dozens of other premium features make using PressRush easier than having a secretary.
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Free Trial available, Try Now
Starts from $40.83/User/Month when Billed Yearly
Pros & Cons
Streamlines the process of contacting journalists, saving time and effort.
Provides thorough information about journalists and their recent work, aiding in targeted pitching.
Easy to use and navigate, even for beginners, enhancing accessibility.
Effective in visualizing and organizing information for better operations and communication.
Occasional difficulty in finding contact information for certain journalists.
Lack of certain features like category-based search and complexity in creating entries.
8.2
Spot Score
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Product Description
Covered Press is the most efficient way to connect with journalists. Our Media Stack allows you to have control over who you talk to and what stories and publications they work on. You can pitch them directly and even chat with them in real-time. Further, you'll get 60% of the revenue generated ...
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Covered Press offers custom pricing plan
Pros & Cons
Streamlines reporting process, saving time and effort in compiling data for end-of-month reports.
User-friendly interface with integrated tools like Canva for visually appealing reports.
Real-time article capture and excellent customer service for prompt issue resolution.
Flexible functionality with online media hits and estimated ad equivalence, supported by great templates.
Limited selection in the Marketplace for additional apps and connectors may restrict advanced functionalities.
Newcomers might find the richness of features and customizations complex without adequate support.
8.2
Spot Score
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Product Description
LOOQME is an image and video sharing platform, which allows the users to share the pictures and videos directly from their mobile devices. The team was inspired by sharing photos and videos on mobile apps such as Instagram, Snapchat, usertube, Google Photos, etc
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Free Trial available, Try Now
Starts from $250/Month
7.9
Spot Score
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Product Description
Publicize is the perfect choice for businesses seeking to establish a successful digital presence. Through a subscription model and dashboard, users can easily benefit from our digital resources which help to create an innovative communications strategy. We provide an extensive analysis of your ...
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Starts from $1,500 when Billed Monthly
