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Wix vs Unbounce - Which Website Builder Software Platform Is Better in July 2025?

TL;DR - Quick Comparison Summary

Description

Wix is a cloud-based website builder platform that allows you to create professional websites for business, personal or charitable use. It is easy to learn and use, and you can do it all ... Read More

Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful ... Read More

Entry Level Pricing

  • Starts from $14
  • Starts from $81 , Billed Yearly

Free Trial Availability

Spotsaas Score

9.7/10

9.8/10

User Ratings

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Software Demo

Demo

How do Wix and Unbounce Compare on Features?

Total Features

15 Features

13 Features

Unique Features

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      What Do Wix and Unbounce Cost?

      Pricing Option

          Starting From

          • $14
          • $81 , Billed Yearly

          Pricing Plans

          • Not Available
          • Launch (Smart Builder Plus)

            • $90USD / mo

            • $81USD / mo

            • Up to 500 Conversions

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          • Optimize (Smart Builder Plus)

            • $135USD / mo

            • $122USD / mo

            • Up to 1,000 Conversions

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          • ACCELERATE (Smart Builder Plus)

            • $225USD / mo

            • $203USD / mo

            • Up to 2,500 Conversions

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          • Browse all pricing plans

          Pricing Page

          wix pricingunbounce pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
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          Wix User Reviews & Rating Comparison

          User Ratings

          Rating Distribution

          Excellent

          2865

          Very Good

          341

          Good

          96

          Poor

          71

          Terible

          607

          Excellent

          253

          Very Good

          62

          Good

          11

          Poor

          6

          Terible

          12

          Expert's Review generated by AI

          Wix has consistently garnered high praise over the past year for its feature-rich platform and exceptional customer support, making it a standout choice for both novice and experienced web ...Read more

          Unbounce has proven itself as a top-notch landing page platform, beloved by many users for its exceptional ease of use and robust features. Customers consistently praise its intuitive ...Read more

          Pros and Cons

          Pros and Cons of Wix

          • Easy to use and user-friendly platform, even for non-tech-savvy users, enabling fast and professional website creation.

          • Offers significant creative freedom with customizable options, moving beyond rigid templates.

          • Excellent customer service, with knowledgeable, patient, and efficient support representatives consistently resolving issues effectively.

          • Rapid response times for customer service inquiries, often within minutes.

          • Occasional challenges with billing clarity, including unexpected charges or upgrades without clear user awareness.

          • The initial customer support navigation (e.g., going through prompts) can sometimes feel tedious before reaching a live agent.

          Pros and Cons of Unbounce

          • Easy to use WYSIWYG editor for creating landing pages, forms, etc., without the need for web developers.

          • User-friendly interface and intuitive design tools for quick and efficient page creation.

          • Seamless integrations with various tools like Hubspot, Salesforce, Marketo, and more.

          • Strong analytics and A/B testing capabilities for optimizing landing pages and improving conversions.

          • Newcomers might find the richness of features overwhelming or complex without adequate support.

          • Limited selection of apps and connectors in the Marketplace, limiting advanced functionalities and options for users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          List of Customers

          Customers

          No Customers information available.

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          Unbounce_customers_0

          Unbounce_customers_1

          Unbounce_customers_1

          Unbounce_customers_2

          Unbounce_customers_2

          Media and Screenshots

          Screenshots

          No screenshots available.

          screenshots

          9 Screenshots

          Videos

          video-0

          4 Videos

          video-0

          3 Videos

          Top Alternatives to Wix and Unbounce in 2025

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Yes, both Wix and Unbounce offer a Free Trial.

          Wix is designed for Freelancers, Large Enterprises, Medium Business and Small Business.

          Unbounce is designed for Freelancers, Large Enterprises, Medium Business and Small Business.

          Pricing for Wix Starts at $14/Month whereas for Unbounce Starts at $81/Month when Billed Yearly.

          Some top alternatives to Wix includes Unbounce, VWO Deploy, WordPress, SITE123, Squarespace, Webflow, Builder, Website.com, GoDaddy Website Builder and WebBoss.

          Some top alternatives to Unbounce includes Instapage, Lander, Leadpages, Landingi, RallyMind, Swipe Pages, LanderLab and Shogun Page Builder.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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