Lasso CRM

Designed specifically for new home builders, providing tailored functionality for segmenting customers and managing projects or communities.

Excellent customer support, with responsive teams addressing inquiries promptly.

Easy to navigate and intuitive interface, simplifying daily tasks and streamlining workflows.

Strong reporting and automated response capabilities, enabling effective lead follow-ups and marketing.

Keeps customer data and history well-organized, with quick search functionality and robust email integration.

Supports mass email campaigns and detailed list management, helping to reach consumers efficiently.

Extensive integration options with other programs, offering a cohesive and centralized CRM experience.

Lacks some advanced features compared to other CRMs, offering fewer "bells and whistles."

Can feel basic in functionality for users seeking a more comprehensive CRM platform beyond homebuilder-specific needs.

Limited innovation or marketplace options for extending features, which may restrict scalability for some businesses.