Kochava

Provides deep level data insights through custom segments and robust analytics.

Easy to use and integrate, with excellent customer support and responsive team.

Detailed API and several docs available for setup and configuration.

Allows tracking of app downloads accurately and enables tracking of purchases and automated analytics.

Offers comprehensive approach to mobile attribution and analytics, with robust and user-friendly platform.

Supports multiple integrations and easy connections, aiding data tracking and analysis.

Good cost benefit compared to similar tools, with included Fraud Console for detecting fraudulent campaigns.

Crystal clear attribution and detailed data available for decision-making.

Provides insights through query and analytics tools, along with great customer service and support.

Free to use and easy to integrate for basic level attribution tracking.

The richness of features may be intimidating for newcomers without proper support.

Limited advanced functionalities due to a restricted selection in the Marketplace for additional apps and connectors.

Some users find the platform complex and not always the best to work with.

More tech advancements needed for improved user experience.

Potential complexity and not fully ready for some users.

Requires time to train team members due to the tool's complexity.

While the platform is comprehensive, it may be too complex for some users without technical expertise.