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Compare Marketo vs ActiveCampaign vs Outgrow vs CleverTap

Overview

Description

Marketo provides marketing automation software that integrates with your existing marketing tools. This cloud-based solution enables you to increase your sales and profit by providing ... Read More

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More

Entry Level Pricing
  • Not Available
  • Starts from $29
Free Trial Availability
  • Free Trial available
Spotsaas Score

9.5/10

9.8/10

User Ratings
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Software Demo

Demo

View demo

View demo

Features

Total Features

10 Features

30 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • Not Available
          • $29
          Pricing Plans
          • Not Available
          • Not Available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
          Get Quote

          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          1247

          Very Good

          905

          Good

          160

          Poor

          70

          Terible

          48

          Excellent

          1535

          Very Good

          287

          Good

          32

          Poor

          12

          Terible

          21

          Expert's Review generated by AI

          Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer ...Read more

          ActiveCampaign shines as one of the leading platforms for email marketing and marketing automation, offering an impressive balance of functionality, ease of use, and stellar customer support. Its ...Read more

          Pros and Cons
          • Comprehensive marketing automation features that streamline workflows and improve operational efficiency.

          • Strong CRM integration capabilities, enabling effective customer relationship management and lead nurturing.

          • Intuitive and user-friendly interface, making it easy for users to implement and train team members.

          • Robust analytics and reporting tools, providing actionable insights for optimizing marketing strategies.

          • AI-driven features and predictive analytics enhance personalization and targeting of campaigns.

          • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

          • High subscription cost, making it less accessible for small-scale businesses or startups.

          • Occasional technical glitches, including issues with templates, list imports, and software stability.

          • Exceptional customer support with responsive, knowledgeable, and patient assistance, often going above and beyond to resolve issues.

          • User-friendly platform with intuitive tools, making it accessible even for beginners or non-technical users.

          • Robust automation capabilities, including a visual builder to create workflows and personalized email sequences easily.

          • Reliable and stable performance with minimal or no downtime reported by long-term users.

          • Comprehensive tracking and reporting features that provide valuable insights, such as email open rates and click-through data.

          • The steep learning curve for new users, requiring time and effort to fully understand the platform’s features.

          • Automation and campaign workflows can feel overwhelming without prior training or support.

          • Occasional rigidity reported with the email designer, limiting advanced customization for some users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Customers

          Customers
          Roche

          Roche

          Fujitsu

          Fujitsu

          Cloudera

          Cloudera

          Platinum Skin Care

          Platinum Skin Care

          MOM

          MOM

          Heather Read Photography

          Heather Read Photography

          Media and Screenshots

          Screenshots
          Database Management

          7 Screenshots

          All essential actions

          7 Screenshots

          Videos
          video-0

          2 Videos

          video-0

          2 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Yes, both Marketo and ActiveCampaign offer a Free Trial.

          Marketo is designed for Large Enterprises, Medium Business and Small Business.

          ActiveCampaign is designed for Freelancers, Large Enterprises, Medium Business and Small Business.

          The starting price of ActiveCampaign begins at $29/User/Month, while pricing details for Marketo are unavailable.

          Some top alternatives to Marketo includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, SALESmanago, EngageBay, dotdigital, MaaxMarket, SAS Marketing Automation, Odoo Marketing Automation, Marketing Optimizer, Zoho Marketing Automation, Contactspot and Adobe Campaign.

          Some top alternatives to ActiveCampaign includes Outgrow, CleverTap, Moosend, Omnisend, Hubspot Marketing Hub, Klaviyo, Constant Contact, MailChimp, MailerLite, AnyFunnels, ConvertKit, ClickFunnels, Contactspot and Flodesk.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].