Compare Iterable vs Customer.io vs Outgrow vs ActiveCampaign

Overview

Key features

Pricing

Other Details

User reviews

Integratons

Media & Screenshots

Alternatives

	Iterable (319) Get Quote Get Quote	Customer.io (275) Get Quote Get Quote

Overview
Affiliate Disclosure

Description	Iterable is an easy-to-use marketing automation tool that simplifies customer communication. It brings together email, SMS and social media in one place, giving marketers the tools they ... Read More	Customer.io is marketing automation software that combines the power of customer data from across your organization into a single actionable database that enables your team to send the ... Read More
Entry Level Pricing	Not Available	Starts from $100
Free Trial Availability	No free trial	Get Free Trial
Spotsaas Score	8.5/10	8.9/10
User Ratings	4.2 (215)	4.3 (310)
	Get Quote	Get Quote

Software Demo

Demo	View demo	View demo

Features

Total Features	8 Features	10 Features
Unique Features
	Get Quote	Get Quote

Pricing

Pricing Option
Starting From	Not Available	$100
Pricing Pans	Not Available	Not Available
Pricing Page	Pricing information not available
	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available
	Get Quote	Get Quote

User Reviews

User Ratings	4.2 (based on 215 reviews)	4.3 (based on 310 reviews)
Rating Distribution	Excellent 266 Very Good 42 Good 6 Poor 4 Terible 1	Excellent 186 Very Good 74 Good 10 Poor 1 Terible 4
Expert's Review generated by AI	Iterable emerges as an impressively robust and versatile marketing automation platform tailored for modern businesses. Its user-friendly interface, intuitive journey builder, and dynamic ...Read more	Customer.io is a robust and versatile platform celebrated for its powerful automation capabilities, advanced segmentation tools, and seamless multi-channel messaging. Its intuitive interface ...Read more
Pros and Cons	Intuitive and user-friendly interface, enabling marketers of varying technical expertise to create campaigns efficiently. Strong personalization and segmentation features, allowing for highly targeted messaging across multiple channels. Impressive journey-building capabilities with automation, simplifying complex customer workflows and reducing manual effort. Excellent customer support, including quick response times and dedicated account managers who are highly involved and solution-focused. Robust API and third-party integrations, enhancing flexibility and enabling tailored solutions for unique business needs. Limited native integrations and marketplace options, requiring manual workarounds or reliance on external tools for certain functionalities. Some aspects of the user interface, like audience creation or journeys, can feel tedious or unintuitive, especially for newcomers. Reporting and analytics tools, while useful, could be more robust, particularly for in-depth insights and monitoring.	Intuitive and user-friendly platform with an excellent interface, simplifying the process for marketers and non-technical users alike. Highly customizable and flexible, supporting dynamic segmentation, advanced personalizations, and tailored automations for campaigns. Wide variety of integrations with CRMs, APIs, webhooks, and other tools, making it developer-friendly and easy to incorporate into existing systems. Multi-channel communication support such as email, push notifications, SMS, and WhatsApp, enabling effective customer reach across platforms. Strong features for targeted marketing, such as behavior-based triggers, drip campaigns, and event-driven automations, increasing engagement and conversion rates. Complex features and advanced capabilities can pose a learning curve for less technical or non-experienced users, with a higher ramp-up time in some cases. Pricing concerns, particularly for startups and smaller businesses, as costs can rise with growing user bases or features. Limited flexibility or granularity in some areas, such as campaign-level targeting and analytics/reporting features.
Positive Reviews	No reviews available for the product	No reviews available for the product
Negative Reviews	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews

Integrations

Integration with other apps	No Integration information available.	Bizzabo 4.4 (344 reviews) Eventbrite 4.5 (5195 reviews) Aha! 4.4 (758 reviews)

Customers

Customers	No Customers information available.	asics Segment Reddit

Media and Screenshots

Screenshots	2 Screenshots	2 Screenshots
Videos	3 Videos	2 Videos

Alternatives

Alternatives	Outgrow 4.7 ActiveCampaign 4.5 CleverTap 4.5	Outgrow 4.7 ActiveCampaign 4.5 CleverTap 4.5

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

Customer.io offers Free Trial, but Iterable does not.

Iterable is designed for Large Enterprises, Medium Business and Small Business.

Customer.io is designed for Large Enterprises, Medium Business and Small Business.

The starting price of Customer.io begins at $100/Month, while pricing details for Iterable are unavailable.

Some top alternatives to Iterable includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, Braze, SALESmanago, Customer.io, Selligent, SAS Marketing Automation, Marketing Optimizer, MarketingPlatform, Zoho Marketing Automation, Rule and 7Engage.

Some top alternatives to Customer.io includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, ActiveTrail, Iterable, Hubspot Marketing Hub, Klaviyo, SendGrid, MailChimp, StreamSend, Adobe Marketo Engage and Contactspot.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

Compare Iterable vs Customer.io vs Outgrow vs ActiveCampaign

Iterable

Customer.io

OverviewAffiliate Disclosure

Software Demo

Features

Pricing

Other Details

User Reviews

Integrations

Customers

Media and Screenshots

Alternatives

Frequently Asked Questions (FAQs)

Overview
Affiliate Disclosure