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Compare Google Tag Manager vs Google Analytics vs SimilarWeb Pro

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Overview

Description

Google Tag Manager is a freemium web application offered by Google to manage website tags and scripts. Google Tag Manager is not just for developers, but for anyone with a website or ... Read More

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their ... Read More

Entry Level Pricing
  • Not Available
  • Not Available
Free Trial Availability
  • No free trial
  • No free trial
Spotsaas Score

9.8/10

9.8/10

User Ratings
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Software Demo

Demo

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View demo

Features

Total Features

12 Features

12 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • Not Available
          • Not Available
          Pricing Pans
          • Not Available
          • Not Available
          Pricing Pagegoogle-tag-manager pricinggoogle-analytics pricing

          Other Details

          Organization Types supported
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Not Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          60

          Very Good

          0

          Good

          5

          Poor

          0

          Terible

          1

          Excellent

          1907

          Very Good

          549

          Good

          47

          Poor

          10

          Terible

          4

          Expert's Review generated by AI

          Google Tag Manager shines as a versatile tool for managing website scripts with ease and efficiency. Users appreciate the centralized control it offers for tags and script data, simplifying the ...Read more

          Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, ...Read more

          Pros and Cons
          • Easy to manage website tags and script data in one central location.

          • Learner-friendly tool with gradual learning curve, providing valuable functionality at no cost.

          • Efficient integration of tools with websites for improved page load times.

          • Simplifies deployment of custom tags without needing to edit website code.

          • Facilitates accurate tracking of user actions on websites, aiding in marketing strategies.

          • Newcomers may find initial complexity in understanding tags, triggers, variables, and data layers without sufficient support.

          • Limited variety of apps and connectors in the Marketplace may restrict advanced functionalities for users.

          • Offers detailed insights and reports, aiding in analyzing website performance and user behavior.

          • Provides real-time analytics, enabling immediate response to trends and visitor activities.

          • Integrates seamlessly with other Google services for managing digital marketing aspects efficiently.

          • Helps track conversions, create custom reports, and set up goals, essential for digital marketers.

          • Free of cost and easy to integrate, widely used and user-friendly for data analysis.

          • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

          • Challenges in navigating the platform and finding specific data, especially for new users.

          • Relies on cookies and JavaScript, impacting tracking accuracy and data completeness.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          Customers

          Customers

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots
          Google Tag Manager Demo - Tag Manager is free and easy to use

          2 Screenshots

          No screenshots available.

          Videos
          video-0

          3 Videos

          video-0

          2 Videos

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Neither Google Tag Manager nor Google Analytics offers a free trial.

          Google Tag Manager is designed for Large Enterprises, Medium Business and Small Business.

          Google Analytics is designed for Individuals, Freelancers, Large Enterprises, Medium Business and Small Business.

          Pricing details for both Google Tag Manager and Google Analytics are unavailable at this time. Contact the respective providers for more information.

          Some top alternatives to Google Tag Manager includes Viraltag, Launch by Adobe, TagCommander, Tag Governance, Tealium iQ, Google Analytics, GingerTag, TapAnalytics, Tagmate and Scale8.

          Some top alternatives to Google Analytics includes SimilarWeb Pro, Mixpanel, Visitor Analytics, GoAnalyze, GingerTag, Amplitude, AppLink.io, Google Optimize, Aqvil Analytics, Analyzati and Adobe Analytics.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].