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Compare Google Analytics vs Matomo vs SimilarWeb Pro

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Matomo - Web Analytics Software
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Overview

Description

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their ... Read More

Matomo is Open Source Web Analytics Software (OSS) that can be installed on any own server. It allows user to easily get page views, unique visitors, referrers, search engine keywords, ... Read More

Free Trial Availability
  • No free trial
  • No free trial
Spotsaas Score

9.8/10

9.5/10

User Ratings

4.2

(88)
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Software Demo

Demo

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Features

Total Features

12 Features

10 Features

Unique Features
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      Pricing

      Pricing Option
          Pricing Plans
          • Not Available
          • Not Available

          Other Details

          Organization Types supported
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          1907

          Very Good

          549

          Good

          47

          Poor

          10

          Terible

          4

          Excellent

          30

          Very Good

          2

          Good

          1

          Poor

          0

          Terible

          0

          Expert's Review generated by AI

          Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, ...Read more

          Piwik PRO, also known as Matomo, boasts a range of impressive features that users rave about. The ease of handling Piwik Pro Core is highlighted, offering a quick and detailed overview of ...Read more

          Pros and Cons
          • Offers detailed insights and reports, aiding in analyzing website performance and user behavior.

          • Provides real-time analytics, enabling immediate response to trends and visitor activities.

          • Integrates seamlessly with other Google services for managing digital marketing aspects efficiently.

          • Helps track conversions, create custom reports, and set up goals, essential for digital marketers.

          • Free of cost and easy to integrate, widely used and user-friendly for data analysis.

          • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

          • Challenges in navigating the platform and finding specific data, especially for new users.

          • Relies on cookies and JavaScript, impacting tracking accuracy and data completeness.

          • Easy to install and use, with a user-friendly interface that provides quick overviews of important stats.

          • Comparable to Google Analytics in terms of dashboards and data model, facilitating a quick transition for users.

          • Allows for ownership of tracking data and tracking on session levels, enhancing privacy and control.

          • Provides a great solution for website analytics, particularly for users concerned about data privacy laws.

          • Offers a feature-rich, flexible alternative to Google Analytics, ideal for self-hosting data and customization.

          • Newcomers may find the richness of features and customizations complex without sufficient support.

          • Limited selection in the Marketplace for additional apps and connectors may restrict advanced functionalities.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          Media and Screenshots

          Screenshots

          No screenshots available.

          Heatmaps screenshot

          8 Screenshots

          Videos
          video-0

          2 Videos

          video-0

          3 Videos

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Neither Google Analytics nor Matomo offers a free trial.

          Google Analytics is designed for Individuals, Freelancers, Large Enterprises, Medium Business and Small Business.

          Matomo is designed for Large Enterprises, Medium Business and Small Business.

          Pricing details for both Google Analytics and Matomo are unavailable at this time. Contact the respective providers for more information.

          Some top alternatives to Google Analytics includes SimilarWeb Pro, Mixpanel, Visitor Analytics, GoAnalyze, GingerTag, Amplitude, AppLink.io, Google Optimize, Aqvil Analytics, Analyzati and Adobe Analytics.

          Some top alternatives to Matomo includes SimilarWeb Pro, Google Analytics, Mixpanel, Piwik PRO, umami, Plausible Analytics, Makko, GingerTag, Metrimo, AppMetrix and Analyzati.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].