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Braze - Marketing Automation Software
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Overview

Description

Braze is a fully managed marketing automation platform that combines the power of data-driven lifecycle email and SMS campaigns with real-time analytics so companies can see who's doing ... Read More

ActiveTrail helps you create a personalized digital marketing program. It lets you deliver precise digital messages to the right people across all channels. ActiveTrail's cloud-based ... Read More

Entry Level Pricing
  • Not Available
  • Not Available
Free Trial Availability
  • No free trial
Spotsaas Score

8.6/10

8.8/10

User Ratings

4.8

(27)
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Software Demo

Demo

Features

Total Features

6 Features

33 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • Not Available
          • Not Available
          Pricing Plans
          • Not Available
          • Not Available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          398

          Very Good

          35

          Good

          3

          Poor

          0

          Terible

          0

          Excellent

          24

          Very Good

          1

          Good

          0

          Poor

          0

          Terible

          0

          Expert's Review generated by AI

          Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s ...Read more

          ActiveTrail has solidified itself as a powerful and versatile marketing automation platform, earning high praise for its user-friendly design, robust capabilities, and impressive range of ...Read more

          Pros and Cons
          • User-friendly interface with intuitive design, making it easy to set up campaigns and use features even for non-technical or beginner users.

          • Comprehensive multichannel capabilities including email, in-app messages, push notifications, SMS, and webhooks, enabling seamless customer engagement across touchpoints.

          • Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.

          • Extensive automation capabilities and workflow flexibility, allowing the creation of complex customer journeys with ease.

          • Initial setup and onboarding may feel overwhelming for users new to CRM tools due to the richness and complexity of features.

          • Limited functionality in some areas, such as advanced customization through APIs or integrations compared to niche competitors.

          • Robust marketing automation system with multichannel support (email, SMS, WhatsApp, social media) that streamlines communication and enables personalized customer journeys.

          • Easy-to-use drag-and-drop interface with a wide selection of pre-designed templates, making it beginner-friendly and accessible to non-technical users.

          • Flexible pricing plans with options suited to small businesses and startups, offering significant value for growing audiences on a budget.

          • Exceptional customer support through multiple channels (live chat, phone, support portal) that resolves issues promptly and leaves users feeling prioritized.

          • The user interface and design are outdated and could benefit from a more modern, visually appealing layout.

          • Occasional server-related glitches and bugs, particularly with SMS features, disrupt user experience.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          Customers

          Customers

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots
          screenshots

          6 Screenshots

          ActiveTrail Process street integration guide

          1 Screenshots

          Videos
          video-0

          1 Videos

          video-0

          4 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          ActiveTrail offers Free Trial, but Braze does not.

          Braze is designed for Large Enterprises, Medium Business and Small Business.

          ActiveTrail is designed for Large Enterprises, Medium Business and Small Business.

          Pricing details for both Braze and ActiveTrail are unavailable at this time. Contact the respective providers for more information.

          Some top alternatives to Braze includes Outgrow, ActiveCampaign, CleverTap, Moosend, Marketing 360, Salesforce, SimpleCRM, CloudCC CRM, Advize.ai, advos, ReferralCandy, Repshift, Miss CRM, Salesforce Partner Relationship Management and ERIN.

          Some top alternatives to ActiveTrail includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, SALESmanago, Smoove, EngageBay, SAS Marketing Automation, MailChimp, Campaign Monitor, Mailify, Zoho Marketing Automation and Ackwire.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].