Overview of Glasslytics

Report generation allows you to extract all of the information you require from the database and show it online or export it in various formats. Report generation is the process of extracting data from a database, retrieving it, and organizing it so that it can be analyzed and understood. This can be done by anyone with some basic knowledge of coding and statistics, therefore many people will want to use software to help them generate reports.

Time on site tracking is an essential indicator for determining user response that can be used to assess users' time on-site in web pages and applications. It's a web analytics function that allows you to have a deeper understanding of your users and business applications. The average amount of time spent on a single page by all website users is measured by on-site tracking, a web analytics metric. This metric ignores exit pages and bounces, instead of focusing on the average time users spend on non-exit pages. The last page of a website session is called an exit page.

The gathering of data regarding customer interactions at all levels of a company is known as user interaction tracking. A user interaction tracking system keeps track of both current and potential clients and how they connect with sales teams in the future. You may get a better idea of what type of content resonates with your audience by analyzing engagement levels over time and across different content marketing initiatives and specific pieces of content. Although social network shares and website traffic are vital to track, only engagement metrics provide an accurate picture of how visitors interact with your content.

The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions to see how often your advertising leads to real-world results like custom orders, bookings, and more. Conversion monitoring is critical since it offers valuable data to evaluate how Google Ads, Facebook, and Bing accounts perform. It also allows you to make necessary changes to help optimize your performance, boosting your results and lowering your costs. If you're not tracking conversions, you're effectively wasting money on advertising with no way of knowing how effective it is.