Customer advocacy is getting things right for customers by concentrating on what's best for them rather than what's best for the business. It might be as simple as including a handwritten note with a purchase, notifying a client of a lower ticket, or opening on weekends to assist customers who... Read more
Researched and Edited by Rajat Gupta
Last updated: April 2025
Researched and Edited by Rajat Gupta
Last updated: April 2025
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47% Software offers Free Trial
11% Software offers Freemium
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Product Description
Introducing EarlyParrot: the perfect solution for all your referral marketing needs. This powerful tool makes it incredibly easy to integrate referral campaigns for your SaaS, E-Commerce, or email list building. With its simple installation process and gamification options, you can easily ...
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Free Trial available, Try Now
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Product Description
Introducing ERIN, the ultimate employee referral platform that is both smarter and quicker. With its innovative AI technology, ERIN streamlines the process of employee referrals by suggesting potential candidates from the user's network and sending real-time notifications for faster results. ...
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Starts from $500/Month, also offers free forever plan
Pros & Cons
Very user-friendly and intuitive interface.
Easy navigation and straightforward referral process.
Provides real-time updates on referral status.
Saves previous candidate information for easy reference.
Some users found the platform a bit confusing initially.
Limited customizations and functionalities for advanced users.
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Product Description
UpViral is a comprehensive referral system that enables marketers, small, and medium companies to generate traffic and increase their subscribers. With UpViral, users can create engaging sweepstake campaigns by combining rewards and sweepstakes. Gamification of campaigns can be done to keep ...
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Starts from $1Full Access
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Product Description
InviteReferrals is customer advocacy software that helps online businesses find, invite, and reward their advocates. With one click, we can help business run promotional contests and sweepstakes, track referral results using easy to understand metrics (like impressions, clicks, sales etc). It ...
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Free Trial available
InviteReferrals offers custom pricing plan
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Product Description
The CrewFire app a customer advocacy software for frontline team members. Its purpose-built software enables brands to connect more directly with their customers than ever before. Easily build, manage and grow a customer advocacy community that drives increased revenue, increased brand loyalty ...
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Product Description
Boomtime is a customer advocacy platform that enables representatives to create, send and track live chat, voice, email and social media conversations with customers in one easy-to-use interface. Automates the most time-consuming and error-prone parts of customer support management, offering ...
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Product Description
Ambassador Referral Marketing program for businesses that focus on customer referrals with the goal of increasing marketing reach, sales, and profitability. Ambassador software automates social media marketing, creates online contests and referral programs, and measures the results. Ambassador ...
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Ambassador Referral Marketing offers custom pricing plan
Pros & Cons
Easy to set up and integrate, with full tracking of referrals and payments.
Excellent customer service and support, responsive to issues and quick to resolve.
Provides valuable resources and education for referral marketing.
High transparency in the referral process, ensuring nothing gets lost.
Some UI lag and navigation stutter issues.
Requires ongoing commitment and focus for program success.
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Product Description
FirstPromoter is an end-to-end software that allows businesses to help their customers and prospects in the long run. From data management to customer communication, FirstPromoter does it all. The software helps business communicate with their audience, manage leads and map relationships for a ...
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Free Trial available
Pros & Cons
Responsive and helpful customer service that surpasses competitors like Keap.
Easy setup and customizable features make it user-friendly for affiliates and admins.
Meets B2B SaaS needs with recurring payments and essential features like Stripe integration.
Saves time and effort by automating affiliate payments, improving efficiency.
Lack of response from customer service in some instances, leading to dissatisfaction.
Limited reporting capabilities and room for improvement in the dashboard features.
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Product Description
Prefinery is a customer advocacy software that lets business delight their customers, make more sales and be loved for it. It gives business the power to communicate with customers in real time, build trust, enhance relationships, respond to issues and take action on feedback in a fraction of ...
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Prefinery offers custom pricing plan
Pros & Cons
Easy-to-navigate user interface with step-by-step guidance, making it user-friendly.
Maturity of the product with a wealth of support documents and quick customer support.
Ability to manage the entire referral process efficiently and easily generate referral links.
Customizability and flexibility, allowing the user to fully control the referral programs' design.
Continuous color changes in the interface may affect user experience, suggesting a need for a uniform design.
Limited Marketplace selection for additional apps and connectors might restrict advanced functionalities at times.
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Product Description
AppVirality is customer advocacy software for mobile application developers. It enables them to not only increase retention, but also acquisition and ROI by engaging with their users on social networks, online communities and real-life events. AppVirality provides user with an array of powerful ...
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Free Trial available
AppVirality offers custom pricing plan
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Product Description
Antavo is customer advocacy software that helps business deliver exceptional customer experiences by giving user all the data, insights, and behavior change strategies needed to turn best customers into brand ambassadors. It's simple, powerful, and easy to use. Antavo is the CRM solution that ...
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Free Trial available
Antavo offers custom pricing plan
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Product Description
Ampsy is a customer advocacy software that helps business respond to customer inquiries within minutes, so they can meet and exceed their customers' expectations. With Ampsy's customizable workflows, real-time engagement and agent-to-agent chat, support teams can now empower their agents in ...
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Ampsy offers custom pricing plan
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Product Description
Wooly is customer advocacy software that makes dealing with customers easy. Wooly listens for customer feedback and represents this feedback with 'hats' that customers can assign to dashboards, tickets, and even people. With the power of machine learning, Wooly uses this feedback to spotlight ...
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Wooly Platform offers custom pricing plan
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Product Description
RevTrax is a customer advocacy platform that provides structured feedback, analytics and insights to actively engage customers and develop advocates. Because of its simplicity, it can be integrated into business current CRM or marketing automation platform in minutes. RevTrax uses patented ...
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RevTrax offers custom pricing plan
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Product Description
Repshift is the customer advocacy software that helps companies listen to customer feedback, resolve their issues, and turn them into loyal brand advocates. This cloud-based application is essential for any company looking to provide an exceptional customer experience. Repshift arms companies ...
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Free Trial available
Repshift offers custom pricing plan
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Product Description
Extole is the a customer advocacy marketing software platform. It's the tool business can use to do free customer advocacy marketing, be it brand advocacy or content generated by advocates. It's super easy to use, and gives company tools to measure and tune every single important aspect of ...
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Extole offers custom pricing plan
Pros & Cons
Solid account management with top-notch support, strategic guidance, and program management expertise.
Customizable programs with great guidance and support from onboarding through optimizations.
Quick setup of professional refer-a-friend programs with first-class customer service and tech support.
Responsive team bringing creative ideas for new ways to leverage the platform.
Limited growth speed and data insights on referred individuals, impacting ROI and growth rate.
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Product Description
Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and integrated system is designed to enable brands to engage with the people who buy their products, both online and ...
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Free Trial available
Friendbuy offers custom pricing plan
Pros & Cons
Intuitive and well-designed interface for easy navigation and program setup.
A/B testing capabilities for refining and improving referral initiatives.
Turnkey implementation with customization options tailored to fit specific brand needs.
Robust reporting capabilities for tracking performance and program improvements.
The platform may have a rich set of features and customizations that can be complex and intimidating for newcomers without proper guidance.
Limited selection in the Marketplace may restrict access to advanced functionalities and additional apps/connectors.
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Product Description
Chirpify is software that helps companies engage with their customers. From ongoing campaigns to one-time surveys, Chirpify provides the tools businesses need to hear from their customers and connect with them. Using reports, filters, segments, and dashboards business can analyze findings and ...
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Chirpify offers custom pricing plan
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Product Description
With Perkville customer advocacy software, customers can easily and intelligently champion brand. Award points to customers for activities such as submitting ideas, participating in contests, following on social media, and more. Collect all of their points with a fully integrated reward program ...
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Perkville offers custom pricing plan
Pros & Cons
Boosts member retention and engagement through rewards incentives, driving positive behaviors.
Easy to integrate and use, with responsive and supportive customer service.
Customizable loyalty programs that are appealing to both customers and businesses.
Provides a seamless way to track customer loyalty and create promotional rewards.
Some technical limitations leading to delays in new member appearances in the system.
Navigation for reward redemption can be confusing for users.
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Product Description
SaaSquatch is customer advocacy software for small businesses. With SaaSquatch business can run real-time customer advocacy campaigns, deliver targeted coupons to convert them into buyers and send targeted emails to deliver a personalized experience. It's perfect for small businesses in the ...
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Referral SaaSquatch offers custom pricing plan
Pros & Cons
Simplifies management of customer referral payouts/programs with diverse reward options and insightful customer referral status.
Offers intuitive tracking of user sign-ups and activity for rewarding partners and affiliates.
Ease of use, implementation, and integration, with real-time action provision.
High level of customization and branding capabilities for referral programs, especially suitable for small businesses.
High learning curve for users to fully utilize all features, with some gaps in documentation.
Limited selection for third-party integrations, which can be challenging for small businesses.
