- Campaign Management
- Budget Management
- Keyword Tracking
- Analytics (ROI Tracking)
- Conversion Tracking
PPC Budgeting Software
(5 ratings)
Starts from $269/Month, also offers free forever plan
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Stay on top of your PPC budget with Shape.io's powerful PPC budgeting software. Control, organize, and collaborate on ad spend at scale with custom budgets and a team repository. Manage recurring monthly spend targets and limited-time promotions. Get flexible spend ... Read More
Campaign management includes planning, execution, tracking, and analysis of direct marketing initiatives. These responsibilities include the entire lifetime of a marketing campaign, from concept through launch to evaluation. Campaign management has become a sophisticated, far-flung proposition via email, on social media platforms, on company websites, forums, blogs, mobile devices. Thanks to software like marketing automation software, analytics platforms, and new distribution methods and channels. As technology has advanced, more jobs may now be automated and more targeted communications and marketing content. Some jobs and workflows support critical marketing campaign management procedures, including planning, execution, and monitoring.
The process of analyzing, organizing, and monitoring a company's or organization's costs and expenditures is known as Budget management. Managing a budget necessitates adherence to stringent internal spending procedures. A well-managed budget ensures that operations and expansion continue to run smoothly. In most cases, a budget allows specified quantities of money to various objects that require funding. In addition, a budget maintains track of incoming profits. Maintaining healthy cash flow without going over the budget limit is a constant balancing act when managing any budget. When a budget is out of balance, manager must figure out how to boost or decrease spending in specific areas.
Keyword tracking is a crucial feature of any software that helps users to monitor and analyze the performance of specific keywords over time. It is a powerful tool that provides valuable insights and data to individuals and businesses that rely heavily on online marketing and search engine optimization (SEO). With keyword tracking, users can keep track of the ranking, search volume, and competition of their targeted keywords across different search engines. This feature allows users to identify the most popular and relevant keywords in their industry, as well as track their
Analytics (ROI Tracking) is a method of calculating the return on investment from a company's marketing expenditures. Return on marketing investment is another term for it (ROMI). It can be used to evaluate the effectiveness of a specific marketing campaign or the company's entire marketing mix. Most analytics (ROI tracking) is done at the program or campaign level so that marketers can see which initiatives are yielding the best results and hence deserve more investment. It also influences future spending levels, budget allocation across initiatives and media, and the messages that a marketer selects.
The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions to see how often your advertising leads to real-world results like custom orders, bookings, and more. Conversion monitoring is critical since it offers valuable data to evaluate how Google Ads, Facebook, and Bing accounts perform. It also allows you to make necessary changes to help optimize your performance, boosting your results and lowering your costs. If you're not tracking conversions, you're effectively wasting money on advertising with no way of knowing how effective it is.
Starts from $269, also offers free forever plan
Yearly plans
Show all features
Free
One Client
Unlimited Users
Apps : Budget Booster and Budget Pacer
Unlimited Monthly Ad Spend
Starter
$269
/Month
Upto $100000 Monthly Ad Spend
Unlimited Clients
Unlimited Users
Apps : Budget Booster and Budget Pacer
Pro
$449
/Month
Upto $250000 Monthly Ad Spend
Includes features of All Plan
Enterprise
Apps : Shape API
Unlimited Monthly Ad Spend
Includes features of All Plan
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Disclaimer: Pricing information for Shape.io is provided by the software vendor or sourced from publicly accessible materials. Final cost negotiations and purchasing must be handled directly with the seller. For the latest information on pricing, visit website. Pricing information was last updated on .
Contact
(541)706-9236
Customer Service
Business Hours
Online
Location
Bend, Oregon - 97703
Stay on top of your PPC budget with Shape.io's powerful PPC budgeting software. Control, organize, and collaborate on ad spend at scale with custom budgets and a team repository. Manage recurring monthly spend targets and limited-time promotions. Get flexible spend alerts and an AutoPilot mode to prevent overspending. Easily adjust budget targets by transferring over/underspend to the next cycle and track rolling spend. Import campaigns automatically and manage tags, data sources, and contacts on the clean yet detailed dashboard. The intelligent PPC budget pacer suggests daily budgeting changes based on historical performance data run through Shape's pacing algorithms.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Researched by Rajat Gupta