- Document Retention
- Segmentation
- User Journeys
- Cohort Analysis
- Engagement Features
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Plotline is an intelligent platform designed for mobile-first companies to create engaging user experiences and drive desired outcomes like never before. With comprehensive event-based targeting and user segmentation, teams can deliver customized experiences for each individual's preferences and track the ... Read More
Document retention is a framework that lets you and your staff develop policies and decide what should be done with specific documents or data for a particular period. The ability to keep track of different versions of this data is critical. With all the recent emphasis on compliance issues and the need to keep records for longer periods of time, it is important to know how to best manage your digital documents. It is not uncommon for compliance officers to find that their businesses have been going against the law by sitting on thousands of emails.
Segmentation is dividing a market into separate consumer groups with comparable characteristics. It's an integral aspect of any customer strategy. For example, customer and participant segmentation allows a business to determine which customers are the most profitable and market to them most effectively while still providing excellent service. An organization can then use the information to decide which investments will generate the highest outcomes.
When utilizing a website, a user journey is a path that a user can take to attain their goal. User journeys are used to identify multiple routes for users to reach their goals as quickly and efficiently as possible while creating websites. This journey will frequently include several website pages and decision points that will guide the user from one step to the next. The user journey is a diagram that depicts the current path that a typical user may take to achieve their goal. After that, the path is modified to create an 'ideal' user journey free of frustration. Traditionally, the output is a flow diagram that shows each page and decision point along the process.
Cohort analysis is an analytical approach that categorizes and splits data into groups with similar characteristics. This method is commonly used to help firms isolate, analyze, and uncover patterns in a user's lifetime, improve user retention, and better understand user behavior in a specific cohort. Customer cohort analysis is highly beneficial in marketing and business use cases. For example, analysts can determine whether or not the average customer's quality is improving across the customer lifetime by looking at patterns in cohort expenditure over time. The term for this procedure is "lifetime value cohort analysis."
Engagement features are a crucial aspect of modern software technology. These features are designed to facilitate effective communication, collaboration, and interaction between users. Whether it’s within a team, organization, or with external stakeholders, engagement features play a vital role in enhancing workflow and productivity. One of the key elements of engagement features is the ability to provide real-time communication and feedback. This can be achieved through features like chat, video conferencing, screen sharing, and file sharing, which allow users to connect and
A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and see which one performs best. In other words, you can show one-half of your audience version A of a piece of marketing content while showing the different half version B. A/B testing eliminates the guesswork in marketing and can lead to the success of specific campaigns or goods. We'll go through the principles of A/B testing, why you should use it, how to avoid A/B testing blunders, and how to use A/B testing in your marketing in this article.
Drag and drop allows users to choose an object or a portion of text and move it to the desired location by dragging or "dropping" it. It can be used to elicit a wide range of behaviors or to establish various forms of associations between two abstract objects. The drag and drop method is used for simplifying users' move and copy things. It allows you to increase sales, conversion rates and create a more user friendly shopping experience. This drag and drop feature is ideal for bloggers and marketers who want to boost their e-mail list or sell more products online.
The process of setting and tracking objectives/goals to provide guidance and direction, assisting companies in evaluating performance, and motivating and inspiring individuals are all part of goal management. Goal management is a crucial part of the sales funnel approach that helps an individual to achieve their desired result. Basically it is goal setting for your customers, employees and partners in order for them to maximize their potential in terms of meeting both short-term goals (this week) and long-term goals (next year). Goal management differs from goal setting because it puts a plan of action in place that takes people to achieving the goals they set out for themselves.
Property management refers to the supervision, monitoring, and maintenance of real estate properties by a designated professional known as a property manager. This process involves a wide range of tasks such as rent collection, tenant screening, property maintenance, and financial management, amongst others. The main objective of property management is to ensure that properties are well-maintained and continue to generate income for property owners. One of the key features of property management software is its ability to streamline and automate various aspects of the property management process
Event management is a crucial aspect for any business or organization that aims to host a successful event. It encompasses a range of activities involved in the planning, coordination, and execution of an event. This includes everything from initial concept development to post-event analysis and evaluation. One of the key features of event management software is its ability to streamline the entire event planning process. With its user-friendly interface and comprehensive tools, it allows event planners to efficiently manage tasks such as creating and sending invitations, managing guest lists
Starts from $1,299.00 when Billed Yearly
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Starter
$499.00
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Standard pattern library
Segmentation and targeting
Impact measurement
Sync cohorts from Amplitude, Mixpanel, etc
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$1,299.00
per month
All features from Starter Plus,
Full pattern library, including PiP videos and native embeds
Advanced targeting capabilities
Journey builder
A/B testing
30-day onboarding program
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All features from Growth Plus,
Security certificates on request
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Plotline is an intelligent platform designed for mobile-first companies to create engaging user experiences and drive desired outcomes like never before. With comprehensive event-based targeting and user segmentation, teams can deliver customized experiences for each individual's preferences and track the progress with powerful analytics. From increasing engagement to reducing churn, Plotline is the go-to solution for product and growth teams looking to get the results they need faster.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Researched by Rajat Gupta