Overview of BSI CDP

A 360-degree customer view refers to a software feature that allows businesses to have a comprehensive understanding of their customers. It provides a holistic, all-encompassing perspective of the customer, ultimately leading to enhanced customer satisfaction and improved business outcomes. This feature allows businesses to centralize all customer data from various touchpoints and interactions, such as sales, marketing, customer service, and social media. This means that every aspect of a customer's relationship with the company is captured, creating a complete profile of

Data enrichment is a crucial feature for all types of software, as it allows users to get a comprehensive understanding of their data. Put simply, data enrichment is the process of enhancing or improving existing data by adding additional information to it. This additional information may include details such as demographics, geolocation, social media activity, and purchasing behavior. The main goal of data enrichment is to provide more context and depth to a dataset, making it more valuable and useful for analysis and decision-making. This is especially

Data Source is a vital feature of any software that allows users to access and retrieve data from various sources. It enables the software to collect, organize, and analyze data from different databases and files in a seamless manner. This feature eliminates the need for users to manually gather information from multiple sources, saving time and reducing the chances of errors. One of the key functionalities of a Data Source is its ability to connect with different types of databases, such as relational, non-relational, and cloud databases.

Hyper targeting is a powerful feature that helps businesses and marketers reach their desired audience with pinpoint accuracy. It allows for the precise segmentation of target audiences based on various factors such as demographics, interests, and behavior. This allows for a more personalized and tailored approach to marketing and communication strategies. With hyper targeting, businesses can create highly targeted campaigns that resonate with their specific audience, resulting in higher engagement and conversions. This feature uses advanced algorithms and data analysis to identify the most relevant and valuable segments of a target

The General Data Protection Regulation or GDPR is a regulatory framework that establishes standards for acquiring and processing personal data from European Union citizens (EU). The GDPR applies to all websites that attract European visitors, even if they do not specifically promote products or services to EU residents, all sites must follow that attract European visitors. According to the GDPR, EU visitors must be provided with several data disclosures. In addition, the site must take efforts to assist EU consumer rights such as timely notification in the event of a data breach.

Data cleansing is a software feature that is essential for maintaining the accuracy and integrity of data. It involves the process of detecting and correcting any corrupt, inaccurate, or incomplete data within a database. This feature is vital for organizations that heavily rely on data for their decision-making processes. Data cleansing works by identifying and removing duplicate or irrelevant data, standardizing data formats, correcting misspelled words or inconsistent data, and filling in any missing information. This process ensures that the data is accurate and up-to