Offline Reporting
Offline reporting entails delivering a high-level overview of the project's important data in a simple, easy-to-understand format. ffline reports provide you with information about your sales and customer activity (how many customers visited the store – or in our case – website, how much they spent, which products they bought etc.) from a specific period. Offline Reporting is basically the automated version of impression tracking. Once you have it setup, it will track how many times an ad has been served offline. This allows you to see how much total revenue has been generated through each sales channel, as well as individual transaction activity.
