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Compare Zoho Marketing Automation vs Marketing Optimizer vs Outgrow vs ActiveCampaign

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Overview

Description

Experience the ultimate automation for your business with Zoho Marketing Automation. This all-in-one software allows businesses to effectively manage their marketing activities across ... Read More

Marketing Optimizer is powerful, affordable marketing automation software. From list segmentation and contact targeting to email and social media marketing, you'll have everything you need ... Read More

Entry Level Pricing
  • Starts from $23 , Billed Yearly
  • Starts from $249
Free Trial Availability
  • No free trial
Spotsaas Score

8.5/10

8.0/10

User Ratings

3.8

(23)
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Software Demo

Demo

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Marketing Optimizer has not given any software demo yet

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Features

Total Features

10 Features

7 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • $23 , Billed Yearly
          • $249
          Pricing Pans
          • Standard

            • Unlimited automated emails

            • Number of visitors = 2 * lead count

            • Touchpoints

            Show more +

          • Premium

            • Includes features of Standard plan, plus

            • Smart pop-ups and OnSpot forms

            • Website missed goals

            Show more +

          • Not Available
          Pricing Pagezoho-marketing-automation pricingmarketing-optimizer pricing

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Not Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          49

          Very Good

          29

          Good

          5

          Poor

          1

          Terible

          2

          Excellent

          2

          Very Good

          0

          Good

          0

          Poor

          0

          Terible

          0

          Expert's Review generated by AI

          Zoho Marketing Automation is a robust and user-friendly tool designed to streamline marketing efforts and enhance customer engagement. Its standout features include a highly intuitive interface, ...Read more

          No Expert ai Review available for the product

          Pros and Cons
          • User-friendly and intuitive interface, making it easy to use even for beginners.

          • Seamless integration with Zoho CRM and other Zoho applications, ensuring smooth workflows.

          • Comprehensive automation features, saving time and effort in managing campaigns.

          • Behavioral targeting and advanced campaign personalization improve customer engagement.

          • Diverse marketing functionalities, including multi-channel support and email workflows.

          • Limited advanced functionalities when compared to competitors like HubSpot or Salesforce.

          • Steep learning curve for new users when exploring the entire spectrum of features.

          • Some users report underutilizing its marketing functionalities, especially compared to other platforms.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          Customers

          Customers

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots
          Lead Capture screenshot

          10 Screenshots

          No screenshots available.

          Videos
          video-0

          1 Videos

          No videos available.

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Zoho Marketing Automation offers Free Trial, but Marketing Optimizer does not.

          Zoho Marketing Automation is designed for Large Enterprises, Medium Business and Small Business.

          Marketing Optimizer is designed for Large Enterprises, Medium Business and Small Business.

          Pricing for Zoho Marketing Automation Starts at $23/Month when Billed Yearly whereas for Marketing Optimizer Starts at $249/Month.

          Some top alternatives to Zoho Marketing Automation includes Outgrow, ActiveCampaign, CleverTap, Moosend, Jumplead, Omnisend, LeadSquared Marketing Automation, Hubspot Marketing Hub, Net-Results, Marketing Optimizer, Zoho Campaigns, Contactspot, Ackwire and 7Engage.

          Some top alternatives to Marketing Optimizer includes Outgrow, ActiveCampaign, CleverTap, Moosend, Act-On, Jumplead, Omnisend, LeadBI, Klaviyo, Net-Results, MaaxMarket, Webmecanik Automation, Zoho Marketing Automation and Ackwire.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].