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Iterable
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Braze - Marketing Automation Software
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Overview

Description

Iterable is an easy-to-use marketing automation tool that simplifies customer communication. It brings together email, SMS and social media in one place, giving marketers the tools they ... Read More

Braze is a fully managed marketing automation platform that combines the power of data-driven lifecycle email and SMS campaigns with real-time analytics so companies can see who's doing ... Read More

Entry Level Pricing
  • Not Available
  • Not Available
Free Trial Availability
  • No free trial
  • No free trial
Spotsaas Score

8.5/10

8.6/10

User Ratings
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Software Demo

Demo

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Features

Total Features

8 Features

6 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • Not Available
          • Not Available
          Pricing Pans
          • Not Available
          • Not Available
          Pricing Page

          Pricing information not available

          Pricing information not available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          266

          Very Good

          42

          Good

          6

          Poor

          4

          Terible

          1

          Excellent

          398

          Very Good

          35

          Good

          3

          Poor

          0

          Terible

          0

          Expert's Review generated by AI

          Iterable emerges as an impressively robust and versatile marketing automation platform tailored for modern businesses. Its user-friendly interface, intuitive journey builder, and dynamic ...Read more

          Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s ...Read more

          Pros and Cons
          • Intuitive and user-friendly interface, enabling marketers of varying technical expertise to create campaigns efficiently.

          • Strong personalization and segmentation features, allowing for highly targeted messaging across multiple channels.

          • Impressive journey-building capabilities with automation, simplifying complex customer workflows and reducing manual effort.

          • Excellent customer support, including quick response times and dedicated account managers who are highly involved and solution-focused.

          • Robust API and third-party integrations, enhancing flexibility and enabling tailored solutions for unique business needs.

          • Limited native integrations and marketplace options, requiring manual workarounds or reliance on external tools for certain functionalities.

          • Some aspects of the user interface, like audience creation or journeys, can feel tedious or unintuitive, especially for newcomers.

          • Reporting and analytics tools, while useful, could be more robust, particularly for in-depth insights and monitoring.

          • User-friendly interface with intuitive design, making it easy to set up campaigns and use features even for non-technical or beginner users.

          • Comprehensive multichannel capabilities including email, in-app messages, push notifications, SMS, and webhooks, enabling seamless customer engagement across touchpoints.

          • Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.

          • Extensive automation capabilities and workflow flexibility, allowing the creation of complex customer journeys with ease.

          • Strong integration capabilities with third-party tools such as Salesforce and analytics platforms, streamlining data sharing and campaign execution.

          • Initial setup and onboarding may feel overwhelming for users new to CRM tools due to the richness and complexity of features.

          • Limited functionality in some areas, such as advanced customization through APIs or integrations compared to niche competitors.

          • Some users find managing and optimizing larger, multi-variant campaigns to be daunting without additional expertise.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          Customers

          Customers

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots
          Templates

          2 Screenshots

          screenshots

          6 Screenshots

          Videos
          video-0

          3 Videos

          video-0

          1 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Neither Iterable nor Braze offers a free trial.

          Iterable is designed for Large Enterprises, Medium Business and Small Business.

          Braze is designed for Large Enterprises, Medium Business and Small Business.

          Pricing details for both Iterable and Braze are unavailable at this time. Contact the respective providers for more information.

          Some top alternatives to Iterable includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, Braze, SALESmanago, Customer.io, Selligent, SAS Marketing Automation, Marketing Optimizer, MarketingPlatform, Zoho Marketing Automation, Rule and 7Engage.

          Some top alternatives to Braze includes Outgrow, ActiveCampaign, CleverTap, Moosend, Marketing 360, Salesforce, SimpleCRM, CloudCC CRM, Advize.ai, advos, ReferralCandy, Repshift, Miss CRM, Salesforce Partner Relationship Management and ERIN.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].