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Compare Customer.io vs Iterable vs Outgrow vs ActiveCampaign

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Iterable
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Overview

Description

Customer.io is marketing automation software that combines the power of customer data from across your organization into a single actionable database that enables your team to send the ... Read More

Iterable is an easy-to-use marketing automation tool that simplifies customer communication. It brings together email, SMS and social media in one place, giving marketers the tools they ... Read More

Entry Level Pricing
  • Starts from $100
  • Not Available
Free Trial Availability
  • No free trial
Spotsaas Score

8.9/10

8.5/10

User Ratings
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Software Demo

Demo

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Features

Total Features

10 Features

8 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • $100
          • Not Available
          Pricing Pans
          • Not Available
          • Not Available
          Pricing Pagecustomer-io pricing

          Pricing information not available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          186

          Very Good

          74

          Good

          10

          Poor

          1

          Terible

          4

          Excellent

          266

          Very Good

          42

          Good

          6

          Poor

          4

          Terible

          1

          Expert's Review generated by AI

          Customer.io is a robust and versatile platform celebrated for its powerful automation capabilities, advanced segmentation tools, and seamless multi-channel messaging. Its intuitive interface ...Read more

          Iterable emerges as an impressively robust and versatile marketing automation platform tailored for modern businesses. Its user-friendly interface, intuitive journey builder, and dynamic ...Read more

          Pros and Cons
          • Intuitive and user-friendly platform with an excellent interface, simplifying the process for marketers and non-technical users alike.

          • Highly customizable and flexible, supporting dynamic segmentation, advanced personalizations, and tailored automations for campaigns.

          • Wide variety of integrations with CRMs, APIs, webhooks, and other tools, making it developer-friendly and easy to incorporate into existing systems.

          • Multi-channel communication support such as email, push notifications, SMS, and WhatsApp, enabling effective customer reach across platforms.

          • Strong features for targeted marketing, such as behavior-based triggers, drip campaigns, and event-driven automations, increasing engagement and conversion rates.

          • Complex features and advanced capabilities can pose a learning curve for less technical or non-experienced users, with a higher ramp-up time in some cases.

          • Pricing concerns, particularly for startups and smaller businesses, as costs can rise with growing user bases or features.

          • Limited flexibility or granularity in some areas, such as campaign-level targeting and analytics/reporting features.

          • Intuitive and user-friendly interface, enabling marketers of varying technical expertise to create campaigns efficiently.

          • Strong personalization and segmentation features, allowing for highly targeted messaging across multiple channels.

          • Impressive journey-building capabilities with automation, simplifying complex customer workflows and reducing manual effort.

          • Excellent customer support, including quick response times and dedicated account managers who are highly involved and solution-focused.

          • Robust API and third-party integrations, enhancing flexibility and enabling tailored solutions for unique business needs.

          • Limited native integrations and marketplace options, requiring manual workarounds or reliance on external tools for certain functionalities.

          • Some aspects of the user interface, like audience creation or journeys, can feel tedious or unintuitive, especially for newcomers.

          • Reporting and analytics tools, while useful, could be more robust, particularly for in-depth insights and monitoring.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          Customers

          Customers
          asics

          asics

          Segment

          Segment

          Reddit

          Reddit

          No Customers information available.

          Media and Screenshots

          Screenshots
          New Dashboard

          2 Screenshots

          Templates

          2 Screenshots

          Videos
          video-0

          2 Videos

          video-0

          3 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Customer.io offers Free Trial, but Iterable does not.

          Customer.io is designed for Large Enterprises, Medium Business and Small Business.

          Iterable is designed for Large Enterprises, Medium Business and Small Business.

          The starting price of Customer.io begins at $100/Month, while pricing details for Iterable are unavailable.

          Some top alternatives to Customer.io includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, ActiveTrail, Iterable, Hubspot Marketing Hub, Klaviyo, SendGrid, MailChimp, StreamSend, Adobe Marketo Engage and Contactspot.

          Some top alternatives to Iterable includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, Braze, SALESmanago, Customer.io, Selligent, SAS Marketing Automation, Marketing Optimizer, MarketingPlatform, Zoho Marketing Automation, Rule and 7Engage.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].