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9.2

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WebEngage - Marketing Automation Software

WebEngage Reviews in April 2025: User Ratings, Pros & Cons

Engage, convert, and personalize your web experience.

4.4

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WebEngage Reviews & Ratings

4.4

Very Good

Based on 306 ratings & 246 reviews

Rating Distribution

Excellent

(214)

Very Good

(31)

Good

(0)

Poor

(0)

Terible

(1)

Expert's Review

WebEngage is a versatile and well-regarded customer engagement and marketing automation platform that excels in helping businesses connect with their audiences across multiple channels. Its standout feature is the seamless journey creation tool, which enables users to design personalized customer experiences with ease. The platform’s user-friendly interface and ...Read more

WebEngage pros and cons

  • Simplifies campaign creation and automates customer journeys, making engagement seamless and efficient.

  • Highly user-friendly interface, suitable for both beginners and experts, with easy integration and minimal technical challenges.

  • Advanced analytics and real-time tracking provide actionable insights to optimize strategies and improve conversions.

  • Offers robust multi-channel communication tools, including email, SMS, push notifications, and web messages, catering to diverse marketing needs.

  • Some users report occasional complexity in managing the feature-rich platform, especially without prior guidance.

  • Limited documentation can hinder optimal utilization of advanced functionalities for certain use cases.

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Showing 111-120 out of 246

MK

Muhsin K

12/04/21

5 out of 5

"Awesome"

What do you like best about WebEngage? The analytical part is helpful to understand the data. there are many tools which we can analyze the data we have different views. It's very friendly to work with it.

AU

Anonymous User

11/19/21

5 out of 5

"Great support"

What do you like best about WebEngage? The in-depth features helps to engage customers and users and automate the entire process. What do you dislike about WebEngage?

AU

Anonymous User

11/19/21

5 out of 5

"Very effective tool for customer engagement"

What do you like best about WebEngage? One can create various customer segments and then different have journies for those segments. What do you dislike about WebEngage?

PV

Pritish V

11/15/21

5 out of 5

"Perfect for Marketing Automation! Simple UI, Amazing UX!"

What do you like best about WebEngage? The tool is well made, the on-boarding team is excellent. All the events, users and attributes were set as per the business requirements. We are able to check from dashboard whether events are working or not. Makes it so easy to use. Journey builder is one of the best in the class!

RR

Rahul R

11/14/21

5 out of 5

"Webengage makes user engagement & retention very easy"

What do you like best about WebEngage? I love the WebEngage journeys which really help me with user retention. Even helps bring back users which were not active for a while now by reaching out to them at the perfect time through automated journeys.

RC

Rohan C

11/12/21

5 out of 5

"Best Product and Customer Service"

What do you like best about WebEngage? Constant Product Improvements Very Active Customer Support to help with issues

SP

Suman P

11/12/21

5 out of 5

"Our customer journey is more powerful with WebEngage. Awesome Analytics"

What do you like best about WebEngage? The Journey designer tool is amazing. We have automated most of our communication What do you dislike about WebEngage?

M

Maxine

10/28/21

5 out of 5

Pulled down the working hours we spend on marketing

PROS: We love its automated journey and funnel features that provide real-time feeds about a user's action on our channels. It lets us properly manage our marketing pipeline for a more interactive experience for a user, depending on their exact point on the journey. This is achievable because WebEngage offers many features that help customize an enjoyable journey for each user. It also has reliable targeting tools that make a user feel relevant along the way. There are many engagement ...

Read more

M

Meda

10/24/21

5 out of 5

Great product, support services and installation process

PROS: WebEngage lets us enjoy smooth operations and data flow as well as efficient communication on demand. Their services are excellent, including professional technical and success support as well as the quick installation of the product. The technical support personnel is brilliant experts who can solve very complicated and unique issues. In addition, they have a professional team for analysis and development that manages communication, implementation and reporting very well. WebEngage ...

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AU

Anonymous User

07/14/21

5 out of 5

"Highly recommend Tool for Marketing Automation."

What do you like best about WebEngage? Ease of Use and simple UI/UX. Anyone can learn it quickly. Also, the support from the team also very prompt, What do you dislike about WebEngage?