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Showing 17-24 out of 28
CB
Christopher B
01/13/15
Unmetric is THE tool for social benchmarking.
What do you like best? Unmetric is a user friendly tool that provides great social insight in the matter of minutes. Where competitive analysis used to be a tedious, pain process - Unmetric has made it simple to get a great pulse on competitive performance in a matter of minutes. What do you dislike? I dislike the credit system because it makes tracking usage of the tool a difficult task across users at an agency. What problems are you solving with the product? What benefits ...
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ML
Melvin L
01/13/15
Useful tool for social media managers
What do you like best? Unmetric is able to monitor the activities of your brand and competitors' pages. It also gives you the industry benchmark which helps you get a sense of how well or badly you're doing. Unmetric has it's own engagement rate with a configurable formula, so that makes it flexible.. There are many types of graphs available that helps the team a lot. All the data and charts are exportable, so it's easy to use for management reporting purposes. Unmetric is also ...
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AI
Agency in Marketing and Advertising
01/13/15
Review of Unmetric used for Competitive Tracking at an agency level
What do you like best? Flexibility to add profiles ourselves, breadth of data, UX of the tool What do you dislike? Limits on profile "spots. Lack of ability to customize metrics (i.e. engagement rate). Lack of ability to see multiple channels together. What problems are you solving with the product? What benefits have you realized? We are comparing our client's post performance to that of their competitors. We have been able to easily identify where one of our ...
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VR
Victor R
01/08/15
Must Have
What do you like best? Deep and rich insights unique perspective benchmarks ease of use export capabilities broad industry perspective What do you dislike? limit the number of companies to benchmark against Recommendations to others considering the product: Strongly consider adding this to your portfolio. What problems are you solving with the product? What benefits have you realized? 1). Content optimization....benefits, independent view on what ...
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UI
User in Marketing and Advertising
01/08/15
Unmetric is great for post campaign reports
What do you like best? The best thing about Unmetric for our usage is the benchmarking capabilities and the analytics tab. What do you dislike? The one problem we run into is the lack of brands in the database. All major brands are there, but when we are looking into a smaller brand data is not there sometimes. For Facebook it takes about 1 week to be entered. For Twitter however, it can not backdate, so it only starts collecting data as of the date the brand is entered. ...
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AI
Agency in Marketing and Advertising
01/08/15
Great product for reviewing social media performance for clients
What do you like best? Unmetric is a great product to use when you want to see the performance of your social channels in comparison with competitors. Using different date ranges, Unmetric is able to dig into some intense data and provides an overall engagement score to help benchmark performance. What do you dislike? Support can be slow at times given customer service appears to be abroad. Recommendations to others considering the product: Be as vocal as possible with ...
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RT
Rohan T
01/08/15
Unmetric is extremely helpful for analyzing vanity metrics
What do you like best? Pulling competitive reporting in Unmetric is very easy. Unmetric is intuitive and automatically completes a series of analysis and graphs. The ideate section of Unmetric is also really helpful, I appreciate the email alerts that Unmetric sends me when one of my competitors does something particularly interesting. The reporting section also does a great job of pulling basic reports about your social channels. It is very easy to use. What do you dislike? ...
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AC
Alex C
11/01/13
Detailed benchmarking data
What do you like best? Unmetric has great detail in its benchmarking data. The sector analysis is pretty unique and the alerts are a must have. What do you dislike? The brand database needs expanding further. Although to be fair this is already happening. Recommendations to others considering the product: Average Response Times can be extremely insightful into a brand's social media customer service strategy. I haven't had access to this kind of insight before. It's pitch ...
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