Tray.io Reviews in May 2025: User Ratings, Pros & Cons

The glue that binds everything together

What do you like best? Infinite possibilities to automate. Every day another use case appears that this offering was the best choice for our area of the business. My problem now is not having enough hours in the day to complete all of them. Everyone who has spent time in their platform has fallen in love with it. What do you dislike? Teaming capabilities are currently lacking but there is a release slated soon that will address this. Once this is in place, it will be a lot easier to ...

Great connector!

What do you like best? I love the fact that we've been able to make connections to so many disparate web apps in such a short period of time. The constantly looping triggers and subsequent actions make it easier to connect the systems clients need most. There are more pathways with this connector than any other I've used before. What do you dislike? Like anything, a taste of something good will always lead to a thirst for more. More connectors and automation triggers please! What ...

Tray.io automates event management workflow for 65,000 person healthcare organization.

What do you like best? I’m happy that we found Tray. The solution works flawlessly, the customer support is great, and the continued innovation will help us automate more in years to come. Now we have 75 staff members using the solution to automate management of all our community outreach efforts across all of our facilities. What do you dislike? We’re extremely busy at Northwell Health and sometimes I don’t have the bandwidth to add high complexity workflows in Tray myself. In ...

Tray.io

What do you like best? Tray makes it easy to solve complex integration issues with a robust, reliable, and intuitive platform for workflow automation. What do you dislike? In a professional setting, there's a learning curve to the GUI that makes it difficult to on-board other users. This could potentially be alleviated by adding detail to the flow-chart representation of each workflow. In a personal setting, Tray is insanely easy to use on personal projects, but the pricing model ...

Zapier on Steroids!

What do you like best? Infinite flexibility—Tray.io can connect with any endpoint of any REST API and perform transformations, conditionals, and other complex functions with reliability and ease. I've used it to help clients realize super complex automation tasks with incredible budget efficiency, and without needing to rely on prebuilt integration endpoints. Endless conditionals — unlike Zapier and other cloud service automation platforms, Tray lets you create many branching if/then ...

Works Well, Technical, But Powerful

What do you like best? We have used services like Zapier to accomplish automation, but Tray.io has a very specific set of features that Zapier is unable to compete with. You are able to have loops in Tray, which allows you to do things like "sync all phone calls from RingCentral to CRM (ProsperWorks)". Something like that which you are not very easily able to do in Zapier. It definitely has its place in the space. What do you dislike? Pricing. It's not at all SMB friendly. Forcing of ...

Tray is helping power our sales ops

What do you like best? Huge savings on development time. The ability to put together complex integrations between our backend and 3rd party services using a GUI What do you dislike? Could have more tutorial videos on each integration What problems are you solving with the product? What benefits have you realized? We wanted a way to get our sales operations up and running quickly, by using Tray we managed to plug several different services together including Salesforce without ...

Independence! I created 19 different workflows without dev resources

What do you like best? Tray.io has taken over many of our workflows core to our operations. I love that I can create integrations and automation myself without needing to draw on scarce developer time. The product seems to have improved every time I log in! What do you dislike? Documentation is a bit thin so I first try to figure it out on my own. If I can’t figure it out jump on in-app support chat and the team is responsive and helpful. What problems are you solving with the ...

Tray binds all our enterprise applications together with precision and ease.

What do you like best? Fitting somewhere between Zapier and Mulesoft, Tray is the glue that holds our business together. Without it we could not leverage the large investment we've made in products such as Zuora, Salesforce and Marketo. The interface is easy to use, the debugging information is mostly available and they're definitely heading in the right direction with features such as alerts and more connectors. They always respond to feedback and their support team is great. What do ...

Easy API integration for marketing and sales operations.

What do you like best? Tray connects pretty much any services with an API and can run operations on the data between them. The ability to integrate and run automation on the data in more than two services in one workflow is very useful. What do you dislike? Power and adaptability often means complexity; this is true to an extent with Tray, but you catch on quickly. What problems are you solving with the product? What benefits have you realized? Marketing and sales operations ...