TrackMaven Reviews in April 2025: User Ratings, Pros & Cons

Excellent team, they are working to improve the product hard!

What do you like best? I live and die by the TrackMaven's actionable insights and data. Their reports are thorough and easy to digest, and my account team is truly the reason I renew. They are responsive. It's worth it for the customer service honestly. What do you dislike? Like all business software, long contracts and high costs. Recommendations to others considering the product: Do it, but be sure to drive a hard bargain on price. They are a startup and want users. What ...

Very Helpful for Competitor Analysis!

What do you like best? I am a big fan of the new dashboards that help you easily see competitor reports. What do you dislike? It's limited in its capabilities., while it's very specific to competitors, there is an opportunity to be a full service reporting tool. What problems are you solving with the product? What benefits have you realized? Based on competitor reporting, there's a clear divide in budgets and how they are spent.

I Use TrackMaven Daily

What do you like best? TrackMaven allows you both to get a super quick picture of what's happening on social and to deep-dive into specific data questions. It's very easy to use. What do you dislike? As with many tech companies. turnover is pretty bad, with customer service contacts constantly changing. Recommendations to others considering the product: If you have the budget for it, I highly recommend this tool. What problems are you solving with the product? What benefits ...

Great app as long as all connections are in place!

What do you like best? I really enjoy the transparency of our instances' health on a daily and weekly basis. It helps bring in the sales data I really care about on a weekly basis, without information overload/being too vague. What do you dislike? We are still working through the connectivity of TrackMaven with our Salesforce instance. There are things missing here and there I wish there was more support on a regular basis to assure we are 100% good to go most of the time. ...

TrackMaven

What do you like best? Great customer service. Very valuable as a tool to track competitors. What do you dislike? The UI can be difficult to master. But the training helps What problems are you solving with the product? What benefits have you realized? We use the tool primarily as a way to monitor competitors marketing and content.

My reccommendation

What do you like best? The analytics tool inside the Trackmaven platform. What do you dislike? I can't remember disliking anything about the platform What problems are you solving with the product? What benefits have you realized? Social scheduling, analytics, and content creation

Great Customer Service and Platform for Marketing Attribution

What do you like best? Track Maven is a platform that helps track marketing attribution for social media and blog channels. It's seamless integration with Google Analytics, Dashboard and reporting functionality make marketing attribution much easier and less time consuming. What do you dislike? nothing so far! They are constantly iterating and developing their platform to help integrate more features - like upcoming UTM tracking! What problems are you solving with the product? What ...

Worthwhile analytics tool

What do you like best? Great for competitive analysis and tying social efforts through to lower funnel outcomes What do you dislike? currently only integrates with Google Analytics What problems are you solving with the product? What benefits have you realized? competitive audits; informing content strategy; social analytics; standardizing cross-channel metrics

So great for competitor intelligence!

What do you like best? The TrackMaven content feed is an amazing tool for seeing and comparing all our social media content AND that of other colleges and universities. Also, their customer service is top notch! What do you dislike? It's a bit pricey for a non-profit and the terminology of marketing products/services doesn't always translate well to an educational institution. What problems are you solving with the product? What benefits have you realized? TrackMaven gives us a ...

Helps keep your pulse on your industry and how you compare

What do you like best? I like that you can see what you're doing vs. your competitors vs. the industry as a whole. You can break break analysis at a very fine detail (looking at your own social performance, how your campaigns fared) and quickly reference what's working and not working for other companies. The new attribution feature on the Content Feed is a really nice addition to the insight you can gain. Since it's pulling from Google Analytics, i don't have to check that or our CMS ...