TrackMaven Reviews in April 2025: User Ratings, Pros & Cons

Trackmaven is Excellent!

What do you like best? I like their "Impact Score" metric. It's a rating that scores content against a brand's own average content performance. 1 being average, if a particular piece of content does twice as well as the average it'll get a score of 2, half as well, a score of .5. It's really great to see what went viral. What do you dislike? Still some kinks they are working out, but even in the short time I have used Trackmaven, they continue to make improvements. Recommendations ...

TrackMaven Review

What do you like best? TrackMaven platform is a lot more user friendly. Being able to communicate the value of content is equally important to the investment What do you dislike? Can be a tad complex, but ease of use has improved steadily so I am encouraged it will continue to get easier. What problems are you solving with the product? What benefits have you realized? Seeing which blog and social media posts are resonating. Our account reps are excellent. Very responsive and ...

TrackMaven

What do you like best? The reports are clear and easy to read, providing data that is much needed to my social media team members. What do you dislike? I like to be better able to customize the information that is produced, to see graphs and charts in different colors, for ease of use. Recommendations to others considering the product: I would highly recommend using TrackMaven, as it makes watching your social media stats incredibly easy to manage. What problems are you ...

Great social media competitive analysis

What do you like best? Intuitive and easy-to-use design. Great if you're looking to benchmark against a consistent competitor set. What do you dislike? Have to set your competitive set, so not as useful if you're trying to plug in unlimited brands or competitors. Recommendations to others considering the product: Know your use case. great team What problems are you solving with the product? What benefits have you realized? Internal content marketing program

Strong tool but needs a dedicated person

What do you like best? Very robust tool and active support team to make sure you are getting the most out of your subscription. What do you dislike? Too much to manage on our team when we spread it across multiple people. Recommendations to others considering the product: Make sure you have a dedicated team or person for this tool. The insights are powerful but it can't be glanced at a few times a week. Someone needs to live in this tool to get the most out of it. A social team ...

Trackmaven helps to track social and marketing efforts.

What do you like best? Easily integrates with google analytics. What do you dislike? More options to customize data vizualizations. Recommendations to others considering the product: Good product to compare how you are doing against other competitors in the space and track your own use. What problems are you solving with the product? What benefits have you realized? Make better decisions in regards to social media and marketing efforts within the business. Using data to ...

Easily track all the changes in my followers

What do you like best? The tagging feature makes it really easy to see how different posts do What do you dislike? Nothing really. Everything is very easy and intuitive What problems are you solving with the product? What benefits have you realized? Tracking changes in followers / Checking growth Helps show what content types are more effective

Unsure of how to milk it for its value

What do you like best? I love keeping up with my competitors. It helps inspire my own choices and also come up with new ideas. And also make sure I'm keeping up with the industry. What do you dislike? TrackMaven never became a habit tool for me. Something is missing in its experience that made me want to keep coming back like a habit. Pinterest is a habit, Muzli is a habit... other sources of information and inspiration. What problems are you solving with the product? What benefits ...

TrackMaven is great social intelligence tool

PROS & CONS What are the best aspects of this product? TrackMaven provides us with important details about our competitors and partners performances and what they are doing across the web. We are using it to keep track of both our and competitor’s progress. We can easily create reports and filter the insights that are important to us. What aspects are problematic or could work better? They need to improve the ads intelligence feature so we can get more insights on digital ads. What ...

It provides valuable information so we can improve our strategies and marketing campaigns

PROS & CONS What are the best aspects of this product? This tool is great for keeping track of our activities and performances. It has robust integration with Google Analytics. It is highly important to keep track of our performances and how our onoline marketing campaigns are running. I’m glad that I can see how our competitors are performing so we can see our current situation, find better opportunities and make choices. What aspects are problematic or could work better? It would be ...