Tomi.ai Reviews in April 2025: User Ratings, Pros & Cons

"Great team and product"

What do you like best about Tomi.ai? The team has been great in helping us connect all the right data to the project. While we are in the early stages of the relationship, I am confident we will be able to see the impact of using Tomi.ai to improve the effectiveness of our ad spend. What do you dislike about Tomi.ai? We have not found a downside yet. The team has been in contact regularly to make sure we reach our milestones. What problems is Tomi.ai solving and how is that benefiting ...

"Good marketing optimization tool."

What do you like best about Tomi.ai? We were using TOMI.ai in 2020. That days it was quite a new tool, but already very useful. We increases our marketing campaigns ROI by 5%-15% delending on the product in one of ad networks. What do you dislike about Tomi.ai? Integration and analytics was quite raw in 2020. Also we received significant increase in ROI only with Facebook Ads, but didn't received same result with other ad network. What problems is Tomi.ai solving and how is that benefiting ...

"The tool to understand the most effective traffic channels very fast"

What do you like best about Tomi.ai? User-friendly dashboards and visual analytics. Since Tomi.ai is a predictive service, it is helpful to compare the metrics the service predicted and the real metrics based on the results of the advertising campaigns launched. The service helps us understand the most effective traffic channels very fast, before the value of our clients matures What do you dislike about Tomi.ai? We used the tool to measure and optimize the performance of paid ads, and we ...

"Significant project-management and customer happiness care service"

What do you like best about Tomi.ai? Deep expertise and willing of Tomi.ai to share it for the project’s good at every step, starting from the service integration to the e-com routine tasks supervision is something we are mostly inspired by. It definitely helped us to avoid multiple possible problems and start benefiting with Tomi.ai service ASAP. What do you dislike about Tomi.ai? Everything was well, only positive impressions. What problems is Tomi.ai solving and how is that benefiting ...

"A smart tool to improve performance of advertising campaigns and do better media mix modelling"

What do you like best about Tomi.ai? 1) For the pilot, Tomi.ai dedicated a cross-functional team of experts who helped us find new pockets of growth, not just ran their tool for us 2) Fast launch and integration 3) Deadlines were met 4) Fast response to changes (both project-related and business-related) The vendor’s team was willing and able to go an extra mile and solve analytical tasks that were beyond the initial scope of the pilot project The results of the pilot met our ...

"Great targeting tool to boost customer acquisition from digital channels"

What do you like best about Tomi.ai? First, the responsiveness to our requests. Second, the in-depth understanding of the technology they make and how advertising platforms work. Third, and this is key, a great understanding of the specifics of the banking industry. For example, the mechanics of customer acquisition in a bank, how it’s affected by industry regulations, and what metrics are important for the success of the business. We measure success with improved LTV and new high-quality ...

"Accurate predictive lead scoring from the team of MarTech champions"

What do you like best about Tomi.ai? I like the prediction analysis which is very accurate (both the lead scores and the visitor scores), and the product team deeply understood our business and listened to our inputs to tweak the model. The Customer Success team is very knowledgeable and proactive. Their expertise is instrumental in running the A/B tests and beyond. What do you dislike about Tomi.ai? I wish the ML models could be trained faster in the limited allocated budget and time ...

"A predictive optimization tool that actually works for real estate"

What do you like best about Tomi.ai? Tomi.ai has really moved the needle for us when it comes to campaign effectiveness. After we ran our first A/B test, we saw a 40% CAC decrease. It was also helpful to gain insights into the effectiveness of our various channels. We found we couldn’t have reliably measured their input without the help of Tomi’s attribution feature. What do you dislike about Tomi.ai? We started using Tomi when the project was still in private beta. We didn’t have access to ...

"Understanding the monetary value of each touch point"

What do you like best about Tomi.ai? We are pleased with a significant decrease in CAC that we achieved with Tomi's predictive optimization for a deep funnel event — 'Agent Introduction'. I also appreciate how it is a tool that works behind the scenes. It integrates with FB and Google, so that my team doesn’t have to learn a new interface in order to use it. What do you dislike about Tomi.ai? For now, nothing comes to mind. For now, nothing comes to mind. What problems is Tomi.ai solving ...

"Very accurate predictions of the LTV for a B2B SaaS product"

What do you like best about Tomi.ai? Tomi.ai predicts the incremental impact on revenue of website visits from all sources, including organic, each touchpoint is scored. The accuracy of predictions is very high, when the cohorts matured we saw that the predicted revenue landed within a 20% margin of error from the actual revenue. One of the valuable insights for us was that branded paid search does not add as much value as we used to think, evaluating it with last-click attribution model. I ...