Tomi.ai Reviews in December 2024: User Ratings, Pros & Cons

"Significant acquisition growth for paid campaigns"

What do you like best about Tomi.ai? What I liked most was the ability to use scored users as seeds for LAL audiences - it gave uplift to the growth of our campaigns. What do you dislike about Tomi.ai? The uneven results are probably not just a problem with Tomi.ai, but also with the advertising systems themselves - sometimes campaigns that were running based on Tomi.ai audiences got bogged down in effectiveness and had to be refocused on other targetings. After a short "rest", I reused ...

"Great optimization tool for Meta campaigns"

What do you like best about Tomi.ai? Tomi.ai excels in their data-driven approach to optimize our ad campaigns. Their advanced algorithms have helped us identify the most relevant audience segments for our campaigns, improving our ad spend efficiency, resulting in higher conversion rates and lower acquisition costs. Furthermore, the team’s responsiveness, proactivity, and genuine commitment to our success have made them a trusted partner in our growth journey. What do you dislike about ...

"+84% sales and +35% ROAS after 8 weeks"

What do you like best about Tomi.ai? The team at Tomi takes full ownership of their work. The onboarding was easy and described (one of the few times a project timeline was kept!). This team knows what they are doing and has been an excellent resource for us - both from a human resource perspective but also as a tool in our digital marketing program. What do you dislike about Tomi.ai? Not many downsides as most of what we had called out to the team as hurdles or hiccups were quickly and ...

"Predictive analytics for paid search optimization"

What do you like best about Tomi.ai? The entire Tomi.AI team provided prompt feedback during our work, explained complex things in plain language, and was invested in the success of our projects. We have tested the high efficiency of their solution on real advertising campaigns. What do you dislike about Tomi.ai? There was no visual dashboard with test results and campaigns at the beginning of the project (now there is a handy dashboard). Also, because of a rather complex structure of our ...

"Predictive insights to reveal the true impact of each channel and ROMI improvement in Search Ads"

What do you like best about Tomi.ai? The tool worked as advertised and helped us increase ROMI in Search Ads. We used scored segments to optimize the ad spend in several channels and managed to profitably scale our new client acquisition. Predictive attribution algorithms helped us understand the impact of various campaigns on the sale. We were impressed by the expertise of the Customer Success team and the level of their dedication to the success of our project: from a very smooth ...

"On-target predictive targeting for the insurance industry"

What do you like best about Tomi.ai? While we are still early in our Pilot program with the folks from Tomi, their level of support is second to none. They are a cross-functional team of experts who not only swiftly responds to our requests, but also continuously offers targeting advice to better optimize our various social campaigns and PPC tactics. After just a few short weeks, we are already seeing a significant increase in return on our overall marketing spend by getting to the right ...

"Great predictive optimization tool for scaling paid acquisition"

What do you like best about Tomi.ai? Flexibility! Initially, we didn’t have enough data to train the model on purchases, so Tomi's team came up with a solution to build a predictive model for the middle step in the funnel. It turned out to be instrumental in the success of the pilot. The communication and client support are top-notch. It felt like they were always there to help where we lacked expertise. What do you dislike about Tomi.ai? We encountered limitations of the model that were ...

"Great tool to improve performance of Google Ads"

What do you like best about Tomi.ai? Expertise of the team, technical support, and reliability. What do you dislike about Tomi.ai? We couldn't allocate a lot of traffic for the A/B test, and it took a long time to get statically significant results. What problems is Tomi.ai solving and how is that benefiting you? Improve performance of Google Ads: increase the average order value, increase ROAS, and scale the results.

"Great team and product"

What do you like best about Tomi.ai? The team has been great in helping us connect all the right data to the project. While we are in the early stages of the relationship, I am confident we will be able to see the impact of using Tomi.ai to improve the effectiveness of our ad spend. What do you dislike about Tomi.ai? We have not found a downside yet. The team has been in contact regularly to make sure we reach our milestones. What problems is Tomi.ai solving and how is that benefiting ...

"A smart tool to improve performance of advertising campaigns and do better media mix modelling"

What do you like best about Tomi.ai? 1) For the pilot, Tomi.ai dedicated a cross-functional team of experts who helped us find new pockets of growth, not just ran their tool for us 2) Fast launch and integration 3) Deadlines were met 4) Fast response to changes (both project-related and business-related) The vendor’s team was willing and able to go an extra mile and solve analytical tasks that were beyond the initial scope of the pilot project The results of the pilot met our ...