The Trade Desk Reviews in March 2025: User Ratings, Pros & Cons

TTD Review

What do you like best? Customer service is great. Other than that I am not a huge fan. It's a clunky tool with a TON of technical debt. It's impossible to navigate if you are a newbie and the training provided is basically useless, unless you want to drop $1K on the academy. What do you dislike? Pretty much everything. It's really hard to navigate, super confusing and they push through updates / change things without letting users know so you have to basically relearn the platform every ...

Industry-leading in terms of customer service, this partner-agnostic platform is a trader's dream.

What do you like best? Bid-factoring is one of the more useful tools a trader could ever have. It may not be unique any longer with DBM now offering, but it definitely helps to cut down on the need for intense granularity of ad group setup. TTD appears to be almost entirely partner-agnostic, as they truly run the gamut with a multitude of data providers, suppliers, tech players, brand safety leaders & more. What do you dislike? There are certain nuances for targeting that are somewhat ...

Industry-leading in terms of customer service, this partner-agnostic platform is a trader's dream.

What do you like best? Bid-factoring is one of the more useful tools a trader could ever have. It may not be unique any longer with DBM now offering, but it definitely helps to cut down on the need for intense granularity of ad group setup. TTD appears to be almost entirely partner-agnostic, as they truly run the gamut with a multitude of data providers, suppliers, tech players, brand safety leaders & more. What do you dislike? There are certain nuances for targeting that are somewhat ...

Strong, intuitive, smart platform

What do you like best? Easy to use platform with many best-in-class integrations What do you dislike? Wish pricing was a bit lower; Otherwise happy! Recommendations to others considering the product: Be sure to leverage lowered data costs What problems are you solving with the product? What benefits have you realized? Strong algorithms for DR-based campaigns

Strong, intuitive, smart platform

What do you like best? Easy to use platform with many best-in-class integrations What do you dislike? Wish pricing was a bit lower; Otherwise happy! Recommendations to others considering the product: Be sure to leverage lowered data costs What problems are you solving with the product? What benefits have you realized? Strong algorithms for DR-based campaigns

Great DSP, Many integrations and pushes transparency

What do you like best? Easy to use interface. TheTradeDesk believes in Bid Factoring, and so targeting your audience is made easy and effective! What do you dislike? Name recognition with clients who believe that Google is the end all be all becomes a challenge. However there is very little about the platform I do not like. Recommendations to others considering the product: If you are looking for a great DSP who is a great partner to your brand/agency, TTD is for you! What ...

Great DSP, Many integrations and pushes transparency

What do you like best? Easy to use interface. TheTradeDesk believes in Bid Factoring, and so targeting your audience is made easy and effective! What do you dislike? Name recognition with clients who believe that Google is the end all be all becomes a challenge. However there is very little about the platform I do not like. Recommendations to others considering the product: If you are looking for a great DSP who is a great partner to your brand/agency, TTD is for you! What problems are ...

Bid multiplier strategies

What do you like best? I like a lot some of the features of TTD especially the bid multiplier that allows you to change automatically the bid in the same strategy depending on some factors as the country/region, device... Also I love the way they classified the 3rd party audience vendors specifying the volume they have each cluster for any country. What do you dislike? It has often technical problems and the reporting is something to improve. Also the volume you can access is less than ...

Bid multiplier strategies

What do you like best? I like a lot some of the features of TTD especially the bid multiplier that allows you to change automatically the bid in the same strategy depending on some factors as the country/region, device... Also I love the way they classified the 3rd party audience vendors specifying the volume they have each cluster for any country. What do you dislike? It has often technical problems and the reporting is something to improve. Also the volume you can access is less than ...

Awesome support team! High quality reporting features!

What do you like best? Our agency's support team is awesome. They came down to visit us for 2 days and walked through the new MyReports feature, as well as got to know our digital team more. I love the many reporting features and the high quality metrics we can provide to our clients. What do you dislike? I dislike that it is down for maintenance and sometimes it just will not pull certain reports due to bugs and errors. Also, the quality of the sites when not using a private market ...