SqueezeCMM Reviews in January 2025: User Ratings, Pros & Cons

A need for the screen sector

What do you like best? The ease of understanding data in a comprehensive dashboard translates the technical back for users new to analytics to understand how their decisions for content marketing can improve. I love the attention the SqueezeCMM team make to onboard and be on-hand for questions at any time. What do you dislike? I would be great to have a sub acct filter for larger projects/partners. Like a distributor working with a collection of film production companies that each ...

SqueezeCMM is a powerful tool for targeting specific messages to specific people

What do you like best? The dataset. SqueezeCMM's database give me the ability to focus my ad spend -- I can fish where the fish are. Time is of the essence in political campaigns, as is cost and efficiency. SqueezeCMM nails all three. What do you dislike? There was nothing of consequence that I did not like -- other than the challenge of convincing my clients that this tool is real. Until they saw the results. Recommendations to others considering the product: This is the post ...

Powerful way to find new target audiences and prospects

What do you like best? SqueezeCMM creates automatic segmented audiences in a reusable IP database. It’s really powerful for targeting people based on what they read + do (behaviour) instead of demographics - which I haven't always found to be the most predictive for use in B2B. What do you dislike? Fairly typical of any new software - it took a while to get up to speed and understand the nuances of using to maximum effectiveness and efficiency. With that said the Squeeze team was very ...

Great tool for managing content performance and analytics

What do you like best? I've recently started working with Squeeze and in that time have quickly become reliant on the content performance insights it provides. Its invaluable for tracking performance on content via multiple vendors and quickly delivering marketing insights. The customized taxonomy lets me review the data by the metrics I need, and the dashboard is super easy to use. I've been recommending it to my clients to adopt. What do you dislike? I don't find any downsides - ...

SqueezeCMM is the supercharger to my marketing campaigns

What do you like best? SqueezeCMM's data capture helps me to understand and connect with audiences more effectively than ever before. It's incredibly easy to set-up, yet unbelievably powerful in its retargeting capabilities. What do you dislike? Nothing, I am extremely satisfied with both the product and service. Recommendations to others considering the product: Jen and her team are some of the smartest digital strategists I have had the pleasure of working with. What ...

Great results from GREAT people!

What do you like best? The commitment and professionalism from the whole Squeeze team! They treat your campaign like their own and truly care about achieving the best results possible. What do you dislike? Nothing! At infinitycomm we have worked with Squeeze a few times and we have always been very happy with the results and the team. What problems are you solving with the product? What benefits have you realized? We recently ran a campaign that involved having users download a ...

Director, Marketing

What do you like best? The Squeeze CMM team and Jen in particular. They are knowledgeable, easy to work with and responsive. They care about their client's success. What do you dislike? We were conducting a pilot with SqueezeCMM. Overall experience was positive, so nothing in particular to dislike. What problems are you solving with the product? What benefits have you realized? We were using SqueezeCMM to help us amplify a new brand awareness campaign. Response from Jennifer ...

Squeeze works - plain and simple

What do you like best? Measurement and the ability to track dark social linke What do you dislike? Nothing. Easy to use and the team is great! What problems are you solving with the product? What benefits have you realized? Measurement and IP retargeting has been very effective.

Great results, and awesome collaboration!

What do you like best? Jen and her team were very responsive and collaborative and coming up with the strategy that was right for us then implementing while giving us access to campaign data and helping us to interpret it. It was also very encouraging to be told we were seeing results that were higher than average for this type of campaign. They have great ideas and I look forward to working more on this campaign. What do you dislike? Nothing to dislike - we are looking forward to ...

Great analytics without the need for a larger automation solution

What do you like best? Great visualizations - works well and is easy once it gets set up. Powerful. Like that it doesn't require marketing automation software to give us great visualizations. What do you dislike? Take the time to learn how to use it - just like any other software. What problems are you solving with the product? What benefits have you realized? Easy to see how a campaign is performing which allows you to make adjustments during the duration of the campaign.