Singular Reviews in April 2025: User Ratings, Pros & Cons

Flexible and intuitive to use

What do you like best? I like the flexibility to customize dashboard results, integrate different types of networks/results, etc. What do you dislike? I would love to make Singular more of a full-service solution, by for instance incorporating our LTV projections and other such information, but the suite is still limited in that respect Recommendations to others considering the product: Consult all options and see which one is right for the scale of your business What ...

Cost import automation for most of the providers

What do you like best? Customer service always available and open to help, and also the platform is already integrated with most of digital providers, making very fast to launch and start collecting data What do you dislike? Sometimes is hard to move forward with providers who are not integrated due to tech limitations and takes a while Recommendations to others considering the product: Take into consideration fully control - not only business KPIs but also costs What ...

Cost Aggregation at Scale

What do you like best? Singular has built a platform to view/slice my cost data at the highest granularity as possible. The robust dashboard is paired with a account management team that prides itself in speed/accuracy/service. Their product team works closely with advertisers they respect! What do you dislike? Query limits on large data pulls. (Understandable). Cost could be better Recommendations to others considering the product: When considering using singular please ...

Have been using singular at 2 companies

What do you like best? Spend aggregation is made simple and easy to visualize. The API is easy to pull from. The ability to share links with external partners is valuable as well. What do you dislike? Lack of granularity in matching spend to user quality data (if you don't use the singular attribution tool). Also, the fact that you can only pull spend once a day at midnight rather than throughout the day in real time. What problems are you solving with the product? What benefits ...

Singular Review

What do you like best? Active customer service and team who will loop in as many people as it takes to accomplish any issues / requests. Company is very product driven and seem to thinking about the industry as a whole, raising and tackling trends as they arise. What do you dislike? At times, MMP sales team can get aggressive without understanding full context of partnership (i.e. team currently going through reporting issues so not a good time to sell them) Recommendations to ...