Serpstat Reviews in April 2025: User Ratings, Pros & Cons

The most appealing SEO tool

What do you like best? Serpstat provides a perfect set of features. I like its rank tracker the most. With it, you can track your own and your competitors' positions not spending extra limits. A single report shows my site's positions for the tracked keywords, competitors' changed rankings, traffic share, and more. What do you dislike? Server overloads occur sometimes, but not often Recommendations to others considering the product Before buying the plan, request a demo. Serpstat ...

No longer any good for SEO and content writing

What do you like best? Serpstat previously allowed me to level up my marketing by giving me insights in to how people search and find content. However, recently their databases are terrible, with 90% of data not loading or not showing. I wish this was for markets that were obscure, but we are talking UK market, using fairly generic keywords, with terrible terrible results. What do you dislike? There data is out of date and not complete, and as such, I can no longer recommend Serpstat. ...

SEO research and project management in one place

What do you like best? Serpstat Multi-User mode lets me manage my teamwork. Its unique Checklist feature facilitates monitoring how project SEO tasks are being solved. What do you dislike? Multi-user mode is available starting from Plan C. Maybe, a bit expensive for small teams. Recommendations to others considering the product If you want to add members to your account, they should be non-registered or free account users. What business problems are you solving with the product? ...

Awesome databases update

What do you like best? I like Serpstat as its features are being improved constantly. Serpstat isn't the same as it was even a year ago. The team is open to changes and they take into account users' recommendations. Thanks for the databases update. Serpstat provides quality reports due to the fact they collected keyword and competitor analysis data for ALL the Google regions in the world. What do you dislike? Sometimes, I noticed that updates resulted in some technical issues. However, ...

Comprehensive SEO Tool

What do you like best? I like how Serpstat is an all-rounder or all-in-one SEO tool. Here I can check backlinks, analyze keywords and domains, do a site audit, track rankings on desktop/mobile and on every Google database. Also, they have implemented a new database for Croatia, so now it's even more useful. Their SERP analysis is great, I can find so many opportunities and detect competitor tactics. What do you dislike? I would like to see less pricing plans, now it's confusing. What ...

Great professional multi-purpose SEO tool

What do you like best? There is too much that I like, my favorite Serpstat feature is the keyword research tool that allows you to instantly see which keywords are driving organic search traffic to a competitor website. Team is constantly coming out with new features/updates/improvements. What do you dislike? There is not much to dislike. I got once that i could not get a keywords, because they were missing from the database due to low search volume, but it is everywhere. So, I really ...

Everything SEOs need in one place

What do you like best? Serpstat consists of features every SEO specialist need for qualitative work. Here you can collect keywords list, analyze competitors, backlinks. Also, the great feature is Rank Tracker. What do you dislike? It's a bit slow sometimes. I think this is all Recommendations to others considering the product Serpstat customer support is the best I've ever seen. They reply in several minutes and always make their best to help me. What business problems are you ...

Powerful tool

What do you like best? Powerful tools for growing a business or blog on organic search. Great to be able to analyze what our competitors are doing too. What do you dislike? Learning curve at the start, but they have lots of helpful resources to help you learn. What business problems are you solving with the product? What benefits have you realized? Finding ideas for new blog articles and pages to create on our website. Competitor analysis Finding issues on our site that could ...

Good experience, good value for money

What do you like best? Tool easy to use but very complete in results. It is a very intuitive tool to work with. The interface is very clear and clean and the route to follow well at first sight is appreciated. Easy to analyze your website and competition. Very complete and information-rich reports. I love the historical system of showing classifications of words in the serpent. What do you dislike? She's like sem rush's little sister, but not envious of her. My plan isn't good for ...

A great tool if you work with different foreign projects

What do you like best? Here I like their number of keyword databases. Serpstat made a huge update and now they have all countries on their list. What do you dislike? Sometimes filters don't work as they should. Recommendations to others considering the product Serpstat has a great Academy where you can find answers to many of your questions about the tool. It's worth reading! What business problems are you solving with the product? What benefits have you realized? I work at an ...