Segment Reviews in April 2025: User Ratings, Pros & Cons

Data Tracking at its Best

What do you like best? Segment has a lot of integration which makes it the best tool for data gathering for our products. Also, a variety of SDKs in a different language is also available. User management has improved a lot since our first used of segment. Testing and Monitoring data is easy. What do you dislike? Currently, segment doesn't have any process of customizing the data types that they are sending to destinations. Recommendations to others considering the product: Try to ...

Segments makes data management effortless!

What do you like best? Love the simplicity and reliability of the service. With just one integration, you can control and manage how your data flows into various services. What do you dislike? So far there is nothing that we dislike. At times, the integration with third-party services gets outdated (deprecated), so it might take a while to reflect on the Segment (but, we can't really blame segment for this) What problems are you solving with the product? What benefits have you ...

Love this product

What do you like best? It seems to do what few other SaaS products do - to route all your data to the right tools without having to re-instrument everything. What do you dislike? Wish it could do more on the customer persona side. But we don't actually have the personas product so maybe I just need to pony up and do that. What problems are you solving with the product? What benefits have you realized? 1. Piping data to all of tools 2. Instrumenting the website so that we know ...

Excellent Product, Great CS Folks

What do you like best? Product solves a real need in a very elegant manner It just works, very little errors and downtime They introduce new features to make it easier to manage instrumentation of events What do you dislike? Expensive They've started placing restrictions on recorded events per user Overall the sales experience was quite horrid. Endless bickering over contracts and last-minute surprises in the order form! Recommendations to others considering the product: ...

Solid solution for bridging data gaps across departments

What do you like best? Front end experience and integrations were very valuable What do you dislike? Can be hard to explain to c-level or higher ups who don’t understand the need What problems are you solving with the product? What benefits have you realized? Faster integrations and better tracking of events across platforms

Segment has taken process that required custom code for iOS and turned it into a single line.

What do you like best? The fact that we can adjust the analytics sources and destination on the fly is very valuable. It also makes CCPA a breeze. What do you dislike? So far the tools have provided a great experience. No complaints. Recommendations to others considering the product: If you're looking for the best analytics solution on the market, look no further. Segment is solid and awesome. What problems are you solving with the product? What benefits have you realized? We ...

Segment gets the job done but can be better

What do you like best? All your data in one place and a universal source of truth. What do you dislike? Event tracking is challenging, opaque nature of platform and pricing. What problems are you solving with the product? What benefits have you realized? We have one way to use and understand out data.

Segment is Amazing

What do you like best? I add one snippet instead of multiple ones What do you dislike? The price model changed. The MTU model is very expensive and I wish they would bring back simple API call pricing. What problems are you solving with the product? What benefits have you realized? I use GA and WebHook destinations to record events into my own database

Simplify tracking data streams and third party integrations

What do you like best? Segment enables us to simplify streaming our tracking data from our web and native apps. In addition, it allows us to integrate third party code without involving engineers. All of the configuration is done via the web so this makes it easy. What do you dislike? The billing is based on a predefined of reserved Monthly Tracked Users (MTU). It would be ideal to have more flexibility of how the MTUs are used - for example, unused MTUs could be carried over the next ...

Segment simplifies all our data ingestion related needs plus more

What do you like best? As a developer / architect I love being able to see my events flow into the system and then arrive in my different destinations. What do you dislike? The UI for the website(specifically protocols) could use a little tightening up but overall I think they have a pretty well designed UI which is easily understood by Devs and Business people alike. Recommendations to others considering the product: Consider the cost and complexity of doing this yourself and ...