Salesforce Email Studio Reviews in April 2025: User Ratings, Pros & Cons

"Navigation"

What do you like best? The navigation is pretty self explanatory, easily accessible as well, creating emails through templates makes it easy What do you dislike? navigating on how to build lists and target audiences What problems are you solving with the product? What benefits have you realized? Easily accessible, learn as you go, problems would be the lag time and creating lists

"Good email marketing tool"

What do you like best? This is a robust system that has a lot of features we like. A/B testing, automation, etc. The interface is fairly user friendly. Support is very responsive and helpful. They do frequent updates that make it better. What do you dislike? There are a few things that are missing that we would love to have - like throttling on an A/B test. What problems are you solving with the product? What benefits have you realized? Email Studio has made our workflow great. We are able ...

"Effective tool, fairly straight forward to use"

What do you like best? I came into using Salesforce Email studio as a print person, but it was easy to learn, and has the tools we need to conduct email marketing campaigns. I LOVE that it has incorporated Litmus for email testing in various clients. I also love the automation tools, whether it's as simple as scheduling an email send so I don't have to send manually, or setting up a complex journey of various emails triggered by responses. What do you dislike? I think it's time consuming, ...

"Salesforce Email Studio"

What do you like best? The whole process is pretty easy to work with. From importing data to checking and then sending emails. What do you dislike? When routing to appropriate folders for content or data, the process is a little different depending on what area you are in. Sometimes I can click on the over arching folder and get inside of it quickly. Othere times I have to actually click on the little triangle next to the folder in order to get into it. If they all worked the same way, it ...

"Great tool"

What do you like best? Email Studio is fairly intuitive. I like the Trailblazer tutorials when I need to learn how a feature works. What do you dislike? I would like to edit current data extractions. Recommendations to others considering the product: SF Email Studio is intuitive, great support and training materials to quickly get up to speed with the product. What problems are you solving with the product? What benefits have you realized? A/B testing, recurring email automations, and ...

"User Friendly"

What do you like best? I like that it's fairly intuitive to navigate and that I'm able to diversify my audience with ease. THey have very useful, easy-to-understand analytics. Once I took the orientation class, I was able to figure out how to do mostly everything that the platform has to offer. The orientation is a large time commitment, but if you plan to use the platform for automation, and want to be able to navigate the site, I highly recommend. What do you dislike? The only thing I ...

"Salesforce administrator "

What do you like best? Connect directly to salesforce platform and users What do you dislike? Not too many issues just wasn’t prominent at my previous company What problems are you solving with the product? What benefits have you realized? The whole company used salesforce to track and connect with each other which was nice as many worked all over

"Not worth the time or money "

What do you like best? Honestly, this email software was more clunky than Constant Contact. For being so famous, SalesForce has failed with their Email Studio. What do you dislike? The email templates were outdated, hard to customize & the fonts and spacing were limited. Building an email took a ridiculous amount of time. And, building and segmenting lists was manual. Plus, the customer service at SalesForce is AWFUL. I would not recommend Email Studio. Recommendations to others considering ...

"Not worth the time or money "

What do you like best? Honestly, this email software was more clunky than Constant Contact. For being so famous, SalesForce has failed with their Email Studio. What do you dislike? The email templates were outdated, hard to customize & the fonts and spacing were limited. Building an email took a ridiculous amount of time. And, building and segmenting lists was manual. Plus, the customer service at SalesForce is AWFUL. I would not recommend Email Studio. Recommendations to others considering ...

"Overall my review of Salesforce has been great. "

What do you like best? To have the option to syncs your work and SFDC email is very helpful and saves times. What do you dislike? I dislike nothing at this time. The time is saved me has impacted my work. Recommendations to others considering the product: Evolve with the updates that various emails provide. What problems are you solving with the product? What benefits have you realized? I no longer have to go back and check emails. They are housed within the record in SFDC.