8.3
Spot Score
Streamline your marketing efforts with Sailthru's powerful automation.
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Sailthru offers custom pricing plan
Sailthru has consistently proven itself to be a highly adaptable and robust platform for businesses looking to streamline and enhance their email marketing and personalization efforts. The platform’s standout features include its comprehensive automation tools, personalization capabilities via its Zephyr scripting language, and an intuitive interface that allows ...Read more
Automates key marketing functions such as email personalization and lifecycle flows, significantly improving productivity and engagement.
Offers robust tools like Lifecycle Optimizer for building automated and personalized customer journey flows.
Easy-to-use drag-and-drop interface and visual template builder for creating campaigns without technical expertise.
Strong analytics features for insights into campaigns, including CTR, bounce rates, and audience engagement.
Reporting and analytics are often described as fragmented or lacking sophistication, with some users finding it tedious to generate and compare detailed campaign insights.
A steep learning curve for advanced features, such as Zephyr scripting and deep personalization, requiring additional training or technical expertise.
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Showing 61-70 out of 132
UI
User in Design
04/02/19
Great personalization options!
What do you like best? Multiple features such as options to optimize, A/b testimg, creating audiences, understanding loyal audiences etc What do you dislike? Dashboard could have bedn more intuitive What problems are you solving with the product? What benefits have you realized? Email Marketing of all three brands
TN
Tessa N
03/19/19
Absolutely Love
What do you like best? This is the 3rd ESP I've used in my current position in media email marketing. I've used Experian and Salesforce, and neither begin to compare as far as ease of use and endless possibilities within personalization. What do you dislike? My only complaint WAS that HTML coding became a bottle neck for our tiny team. As soon as email composer was released, our email marketing program took off. I'm able to tackle a huge volume of work that my coding team never ...
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AD
Anisoara D
03/17/19
Newsletter-focused organization
What do you like best? This product gives our organization a chance to run the majority of its pamphlets for our different properties, and is very adaptable in isolating out our rundowns. It's additionally been useful for boosting our send rates and limiting deliverability issues with the email administrations suppliers. What do you dislike? The twofold check to sign in can be somewhat irritating. What problems are you solving with the product? What benefits have you realized? ...
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EP
Eduard P
03/17/19
Following progess of newsletters.
What do you like best? Simple and simple to utilize UI. Arranging show looks with outlines and charts included. What do you dislike? Client bolster it not terrible, [delay in getting reports for issues]. What problems are you solving with the product? What benefits have you realized? The work we have done together with Sailthru to surface the connection between retention and revenue is of such significance that it should spark dialogue at all levels within retail and ...
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TM
Tess M
03/15/19
Sailthru is an excellent tool for running marketing email automation and personalization
What do you like best? I like how much we are able to do with Sailthru, there were a lot of limitations on our previous systems and with Sailthru it is more a question of how we can do what we want versus if we can do what we want. Centralizing the data at the user level (instead of lists or subscriptions) allows us to truly see what is going on and provide a better experience to our customers. What do you dislike? Some of the more advanced functionality requires more technical ...
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BV
Brittany V
03/13/19
Favorite Tool
What do you like best? I love the live dashboard and how easy it is to pull reporting and segment snapshots to get deeper dives. What do you dislike? I wish there was a way to roll up click tracking when we mail by different segment. What problems are you solving with the product? What benefits have you realized? Sailthru is used for all of our promotional mailings, plus all of our triggers (outside of transactional emails). The usability is great and the UI is easy to maneuver.
AP
anthony paul r
03/13/19
Easy to use
What do you like best? It does what it is designed to do on the account I'm currently using it for. The interface is as simple and straightforward as it can get. I like the option to switch from standard to classic view. What do you dislike? Not really a big deal but probably the lack of option to export your data to Google docs or other Office apps What problems are you solving with the product? What benefits have you realized? Issues with clients not receiving email ...
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UI
User in Retail
03/13/19
Take action on your customers' behavior
What do you like best? The Sailthru Content Library allows for robust data collection about your products, which allows you to analyze and take action on your customers' behavior. Tools like Lifecycle Optimizer let you automate specific actions based on behavior that's both granular or general. For building customized segments, Audience Builder has powerful tools to let you target your customers most likely to engage based on a myriad of different behaviors you can customize. Top it off ...
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UI
User in Media Production
03/13/19
Great for growing audiences
What do you like best? Sailthru is a great tool for our company to get smarter with our distribution efforts. Most importantly, it is a very user-friendly, intuitive platform and the onboarding process was incredibly smooth thanks to their incredible support team. What do you dislike? Nothing significant, although I am excited to see further developments in overlay customization. What problems are you solving with the product? What benefits have you realized? We are able to ...
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MG
Morgan G
03/13/19
Best ESP I have used to date
What do you like best? The customer service is second to none. I feel as if my CSM is truly looking out for the best interest of our company and not just looking to onboard us for the money. I love the Sailthru Academy days and plan to attend everyone that I am given the chance to go to. When we have run into issues, the response time is nearly immediate and if what I am asking for isn't something currently available, Sailthru engineers create a hack for us and they note it for future ...
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