8.3
Spot Score
Streamline your marketing efforts with Sailthru's powerful automation.
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Sailthru offers custom pricing plan
Sailthru has consistently proven itself to be a highly adaptable and robust platform for businesses looking to streamline and enhance their email marketing and personalization efforts. The platform’s standout features include its comprehensive automation tools, personalization capabilities via its Zephyr scripting language, and an intuitive interface that allows ...Read more
Automates key marketing functions such as email personalization and lifecycle flows, significantly improving productivity and engagement.
Offers robust tools like Lifecycle Optimizer for building automated and personalized customer journey flows.
Easy-to-use drag-and-drop interface and visual template builder for creating campaigns without technical expertise.
Strong analytics features for insights into campaigns, including CTR, bounce rates, and audience engagement.
Reporting and analytics are often described as fragmented or lacking sophistication, with some users finding it tedious to generate and compare detailed campaign insights.
A steep learning curve for advanced features, such as Zephyr scripting and deep personalization, requiring additional training or technical expertise.
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EJ
Emily J
03/20/14
I really like Sailthru
What do you like best? The vatriety of reports that i can pull What do you dislike? The fact that my company is not using it to the fullest What problems are you solving with the product? What benefits have you realized? We can see when people unsubscrivbe
RL
Ryan L
03/17/14
Robust ESP for eCommerce merchants of all sizes
What do you like best? I like Sailthru's API and documentation so technical employees can help setup a variety of campaigns from simple to complex. The system allows you to really interconnect data from one platform to another. What do you dislike? Sailthru could work on their user interface for administration. The data analytics is all there but it could really help non-technical users to create campaigns and segmentations quicker. Recommendations to others considering the ...
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