ResponseTap

Great personalised service

What do you like best? ResponseTap support is great. I have monthly catch-ups with my account manager to answer any of my questions and ensure I am making the most of the product and aware of all the updates. The new insights platform gives me some great information and reports which help me assess by campaign performance. What do you dislike? Not much to say here as I'm pretty pleased with the recent improvements and increased support levels. What problems are you solving with the ...

Insightful but sometimes frustrating

What do you like best? The visibility it gives me over the success of my campaigning. Being able to whittle out some of the less successful marketing strategies has help us focus in both terms of resource and budget, What do you dislike? The sometimes confusing interface the lack of Universal Analytics. Also, managing the approach internally has been a bit of a nightmare. Everyone has a different way of working. Recommendations to others considering the product: If you want to ...

Reliable product with great customer service

What do you like best? The concept itself is great and helps us to validate the work we do for clients with reliable conversion data. However, the aspect I’m most impressed with is the customer service - going above and beyond what you’d expect from a software provider to make sure their customers are happy. What do you dislike? Some parts of the interface are due for a refresh and can be a bit clunky. The naming of things like metrics and features can also be a little confusing at ...

Great tool for Identifying ROI for marketing

What do you like best? I like how on RP you can easily track ROI for campaigns especially which are offline. The ability to be able to create easy to remember numbers is also great when trying to stand out. The data is easy to understand and share around the business with minimal input. What do you dislike? The connection with with GA or AA could be better / easier, also I found the interface slightly tricky and time consuming when comparing multiple campaigns or campaigns for a long ...

Improved call tracking and reporting

What do you like best? All the advanced features which give you insight into every single call. We have found the call recording very useful as well in determining the quality of a lead. We have used other call tracking providers in the past, but ResponseTap has by far been the best. What do you dislike? The initial layout when switching between different accounts can be quite tricky to understand, especially when having to set up single numbers What problems are you solving ...

Excellent Service

What do you like best? How much this has helped me with regards to tracking and understanding a customer! What do you dislike? Nothing at all! The whole system/implementation was incredible! What problems are you solving with the product? What benefits have you realized? Understanding how revenue is coming in and being able to discover which marketing source is truly driving it through!

One of the best phone tracking systems out there

What do you like best? The account management is impeccable and I always feel someone is there to support What do you dislike? Not much international capability which would be a good addition What problems are you solving with the product? What benefits have you realized? How much cross over there is between offline media and other ways of accessing the website, i.e. through direct/organic, which enables us to show the benefit of offline media in a more effective way.

Seemless Call Tracking Softwarre

What do you like best? - Nice and easy to set up, a simple bit of code that can be placed on any website - Are able to close the loop in terms of conversion tracking - Customer service is great. What do you dislike? - The portal area is a little complicated to begin with - but once you get used to it, it is easy to navigate. What problems are you solving with the product? What benefits have you realized? Proving that online paid advertising is crucial for any online ...

Good tracking and analysis

What do you like best? Setting up responsetap is pretty easy and the script deals with the dynamic phone number replacement without need for much developer intervention. What do you dislike? Not much to dislike, but you definitely do need to dive into all of teh reports to get teh best out of it. If you cant be bothered with that then its maybe not worth the cost. What problems are you solving with the product? What benefits have you realized? Definitely great for assessing each ...

Very nice platform for Call Reporting

What do you like best? I found response tap a perfect platform for call recording and reporting at such a depth and accuracy. What do you dislike? process is little lengthy and need extensive training Recommendations to others considering the product: Best platform for call reporting What problems are you solving with the product? What benefits have you realized? in depth reporting and campaigns, keywords level looked great here