spotsaas-logo
Get Listed
Pathmatics - Marketing Analytics Software

Pathmatics Reviews in April 2025: User Ratings, Pros & Cons

Maximize your marketing with Pathmatics analytics.

4.4

Add to compare

Pathmatics offers custom pricing plan

Request a Quote

Pathmatics Reviews & Ratings

4.4

Very Good

Based on 690 ratings & 186 reviews

Rating Distribution

Excellent

(117)

Very Good

(53)

Good

(14)

Poor

(2)

Terible

(0)

Log in Required to View Reviews

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 11-20 out of 186

AU

Anonymous User

05/06/21

5 out of 5

"Pathmatics is the path to digital $"

What do you like best about Pathmatics by Sensor Tower? Pathmatics is easy to use and allows me to prepare for exploratory meetings with prospects and existing clients quickly. The simple layout and aggregation of both Spend and Creative will enable me to have insights into a brand's strategy before having a meeting with them. It also allows me to discover prospects who aren't on my radar, but are currently using platforms or strategies that I can competativley offer.

AU

Anonymous User

05/06/21

5 out of 5

"Pathmatics is the path to digital $"

What do you like best about Pathmatics by Sensor Tower? Pathmatics is easy to use and allows me to prepare for exploratory meetings with prospects and existing clients quickly. The simple layout and aggregation of both Spend and Creative will enable me to have insights into a brand's strategy before having a meeting with them. It also allows me to discover prospects who aren't on my radar, but are currently using platforms or strategies that I can competativley offer.

LM

Lindsey M

05/04/21

5 out of 5

"GAME CHANGER!!"

What do you like best about Pathmatics by Sensor Tower? Showing up to client meetings full of insights and data. This has helped my overall CNA process and prevents me from asking questions that I can easily research myself. This way, we can be 5 steps ahead of where we were before. REALLY LOVE FEELING LIKE A TRUE EXPERT/RESEARCHER WHEN I WALK INTO A MEETING!

LM

Lindsey M

05/04/21

5 out of 5

"GAME CHANGER!!"

What do you like best about Pathmatics by Sensor Tower? Showing up to client meetings full of insights and data. This has helped my overall CNA process and prevents me from asking questions that I can easily research myself. This way, we can be 5 steps ahead of where we were before. REALLY LOVE FEELING LIKE A TRUE EXPERT/RESEARCHER WHEN I WALK INTO A MEETING!

AC

Adam C

04/16/21

5 out of 5

"Gives me business intel in a digestible way I haven't found anywhere else"

What do you like best about Pathmatics by Sensor Tower? The UI is very clean and intuitive. It's easy for brand new users to jump into the data and extract valuable business insights very quickly. The page loads information fast, making it easy to follow a path of investigation and understand how advertisers are spending their dollars.

AC

Adam C

04/16/21

5 out of 5

"Gives me business intel in a digestible way I haven't found anywhere else"

What do you like best about Pathmatics by Sensor Tower? The UI is very clean and intuitive. It's easy for brand new users to jump into the data and extract valuable business insights very quickly. The page loads information fast, making it easy to follow a path of investigation and understand how advertisers are spending their dollars.

BR

Blake R

04/08/21

5 out of 5

"Powerful and Simple to Use"

What do you like best about Pathmatics by Sensor Tower? It's incredibly user-friendly and has beautiful visuals. Data is well-formatted and little cleaning is involved before it's ready to share with other team members. The platform makes it very easy to compare multiple advertiser spends and creatives.

BR

Blake R

04/08/21

5 out of 5

"Powerful and Simple to Use"

What do you like best about Pathmatics by Sensor Tower? It's incredibly user-friendly and has beautiful visuals. Data is well-formatted and little cleaning is involved before it's ready to share with other team members. The platform makes it very easy to compare multiple advertiser spends and creatives.

MT

Maia T

04/07/21

5 out of 5

"Great Prospecting Experience - iHeartMedia"

What do you like best about Pathmatics by Sensor Tower? I love the ability to sort by category and by site to see the top advertisers in specific spaces. I've seen a lot of success in reaching out to new prospects with a targeted opportunity for them. I've been able to do this because of Pathmatics' category and site-specific advertiser data.

DW

Danielle W

04/07/21

5 out of 5

"Pathmatics helps to provide critical competitive intel to tell a larger story"

What do you like best about Pathmatics by Sensor Tower? The level of detail surrounding site lists, the creative library, and easy-to-download segmentable data are without a doubt the best features. Other competitive tools I've worked with in the past require a decent amount of raw data refinement post download, but Pathmatics data is provided in a clean and pivotable mannor. Also, the frequency and lack of latency in which data is updated offer the ability to give timely updates.