OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

Data driven solutions start from OWOX BI

What do you like best? We`ve imported all necessary data from different sources to GBQ and built an attributiom model based on online and offline touchpoints of our sales funnel What do you dislike? Can`t identify any problems. Everything cool What problems are you solving with the product? What benefits have you realized? OWOX BI helped us effectively redistribute our ad budget

Excellent product, helps to make the right decisions, highly recommend

What do you like best? We like that with the help of OWOX BI we managed to connect orders in our CRM, all clicks, visits and events on our website, the data from call tracking systems and ad campaigns in different ad services. What do you dislike? All integrations took us some time, but now we can see the whole picture and work properly with all necessary data. What problems are you solving with the product? What benefits have you realized? Now we can evaluate all our business ...

Great tool for ad reports!

What do you like best? We have been working with OWOX BI for several months and now we can claim that it let us merge raw data from analytics and advertising services, and automate ad campaign reports as soon as possible. What do you dislike? Everything is fine, but it’d be great to have more technical articles about the functionality of the product. What problems are you solving with the product? What benefits have you realized? OWOX BI helped us to evaluate the performance of ...

Yana P., Head of digital

What do you like best? I like constant updates and improvements, fast integration, data from different sources collected in one warehouse, import all Cost data to Google Analytics, correct budget allocation based on correct CPO and ROPO. What do you dislike? Frankly speaking, nothing. Great tool. Support team is always intouch and ready to help. What problems are you solving with the product? What benefits have you realized? Problems are: 1. Funnell-based attribution ...

Thanks Owox for thier job!

What do you like best? I enjoy how fast it is to integrate the OWOX BI in our business. Just 3-4 months later, we combined our data from different sources in one system and got raw data for processing and report building. I’m sure it’s vital for online stores to have a single interface for working with all your data. What do you dislike? If you need a quick integration, you’ll have to pay for onboarding. Otherwise, you might spend some time, making your way through the guides and ...

Complete immersion in data analysis

What do you like best? It allowed me to combine all my data from Facebook, Instagram, Twitter, and other services in GA. What do you dislike? I’d like to have more tutorials for working with this tool, had to ask a support team for help. What problems are you solving with the product? What benefits have you realized? Now we can check the ROAS of all campaigns in GA.

Really cool tool for optimizing and scaling your Google Analytics data.

What do you like best? The ability to import all Cost data to Google Analytics really helps to analyze ROI through all the channels and then make a business decision based on that data. Also, UI is quite nice and clean and support team is awesome! What do you dislike? There is some form of bug, where some channels do not receive incorrect cost data, but guys explained to me that this mostly on GA side, not OWOX. What problems are you solving with the product? What benefits have you ...

Affordable way to get rid of sampling

What do you like best? We were not ready to invest in GA360 yet. That's why we needed a good sampling-free alternative with a lower price and found the OWOX BI. The support is quick and friendly, and the data we obtain is accurate. What do you dislike? OWOX BI products may sometimes be a little bit complicated and we needed some help from the company’s analytics. What problems are you solving with the product? What benefits have you realized? We have solved the sampling issues ...

A tool to obtain raw user behavior data

What do you like best? We started using OWOX BI to get raw data for the reports we need. The OWOX BI team also helped us to process our data, having created a list of metrics and SQL queries for our custom reports. What do you dislike? Nothing so far, really enjoying using Owox. What problems are you solving with the product? What benefits have you realized? Monitoring any marketing metrics (costs, clicks, impressions, etc) in one interface instead of multiple systems, and ...

A set of tools for end-to-end analytics

What do you like best? As a user of the Enterprise plan, I enjoy all of OWOX BI products, but mostly like the Smart Data with its simple way to get reports: you just enter the question in plain English and get dashboards. What do you dislike? The support team helped us to set the Attribution up and we don’t have any problems. What problems are you solving with the product? What benefits have you realized? OWOX BI helped us to create an end-to-end analytics system and we could ...