OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

OWOX BI helps to make decisions based on marketing insights

What do you like best? Marketing reports in one click. Any kind of report. That makes head spinning! What do you dislike? We’ve lost a lot of possibilities to make the right decisions in marketing. This is hard to admit that we chose what to do by a guess, not data insights, before the OWOX implementation. What problems are you solving with the product? What benefits have you realized? We’ve improved our communication between departments. Thanks to OWOX BI reports, we’ve begun ...

OWOX BI is a great tool for your business

What do you like best? We like the service OWOX BI provided, even if you’re on the starter plan. What do you dislike? Eventually, we’ve discovered that we had to develop our analytics side more than we expected. What problems are you solving with the product? What benefits have you realized? We’ve started to know our own business in a special way. We’ve reestimated our efforts and left senseless fighting behind. Now, we know which marketing efforts will lead to success. OWOX BI ...

The Perfect Tool for Marketers

What do you like best? THis tools is most useful for marketers who want to save time on building report that cover all marketing KPIs. You can easily merge data from various channels by exporting them in BigQuery. Plus, it provides more accurate data and shows off all deviations. What do you dislike? The first custom report I’ve built wasn’t accurate because several options weren’t set up correctly. But the next time, it worked fine. What problems are you solving with the product? ...

Great software with advanced analytical abilities

What do you like best? I like OWOX BI for its ability automatically to bring together the needed data on advertising costs, users’ sessions, and CRM data. Now I don’t have to pull dozens of reports because the software has advanced analytical abilities. It helps to track all important metrics and allows you to use more options other than default reports. Basically, you set up data export and merge it according to your needs. What do you dislike? I’d recommend to consult their blog and ...

We implemented the end-to-end analytics.

What do you like best? Using OWOX BI we achieved fully automate data collection and processing. Now all the data is available in one interface, and our marketing specialists can quickly access the data they need. What do you dislike? Had some difficulties at the beginning with setting up. What problems are you solving with the product? What benefits have you realized? With OWOX BI we implemented the end-to-end analytics and automated reports on ad campaigns, ROPO, ROI and ROAS. ...

New level of analytics

What do you like best? Using OWOX BI, we managed to minimize the workload and took our analytics to a whole new level. This software simplifies data import and helps us collect all cost data from several different sources. It also brings up a complete picture of ad spend. What’s really helpful is the ability to determine how online advertising impacts offline sales. What do you dislike? The onboarding process takes time. I’d say, don’t expect to get into it right from the start. ...

Very useful marketing analytics tool

What do you like best? I like that OWOX BI can be used in many ways for business. It works as a marketing analytics tool, providing data on ad costs, revenue, and user behavior, offline and online sales. But what really impresses is that it’s able to import loads of data from different systems and platforms, and genuinely interact with them without a hitch. What do you dislike? It took me some time to find the needed filters and build reports as needed but I managed them anyway. ...

Useful analytics and datawarehouse service for marketplaces

What do you like best? Great system for traffic gathering and analytics from different sources. Useful service for data warehouse development, really helpful when you need fast and stable traffic gathering from your site, mobile apps, and CRM system. We added several types of streams for different integrations with other systems like CRM, ad systems. It is very useful to track data from these systems and use in for full-service analytics. Great help page with detailed ...

A very useful tool for marketers

What do you like best? A great data collector that’s useful for marketers. It provides an accurate ad cost evaluation. There’s a bunch of reports with valuable and detailed data that gives a clear understanding what channel brings profit. It’s like an optimized connector between various services that opens your eyes on what’s really effective. What do you dislike? Works only with API platforms. This is the only cons so far. What problems are you solving with the product? What ...

Great job with owox

What do you like best? High level of specialists competence. Due to the expertise of our colleagues and their readiness to solve non-standard tasks, our project has been successfully implemented and we are actively continuing our cooperation. What do you dislike? Everything is perfect. Currently, there were no negatives. Recommendations to others considering the product: The OWOX team is distinguished by high professionalism and customer-oriented approach. A great tool to move ...