OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

Tool for marketers to work with data in real time

What do you like best? OWOX BI not just collects data in a single data storage but also helped us to set up historical data updates. What do you dislike? If you want more features you need to pay more. Fair but a bit hard to approve budget. Age-old problem for marketers. What problems are you solving with the product? What benefits have you realized? We were looking for a tool that would reduce the delays in collecting data about the actions of website visitors in order to ...

A great solution for ROPO analysis

What do you like best? OWOX BI automated for us the process of receiving information about the percentage of ROPO sales. What do you dislike? I can’t think of anything that I didn’t like. Their team consists of real professionals and they rapidly solve any arising issues. Recommendations to others considering the product: - What problems are you solving with the product? What benefits have you realized? By reconciling data from our CRM systems and behavioral online raw ...

Outstanding performance

What do you like best? Not only OWOX has proven to be one the best services for analytics ETL tasks, it also provides a truly customer oriented support via chat/phone at almost any time. No matter how difficult your problem/question is, they are always there to help you right away. Strange funnel attribution results? Fixed. Need to change pipelines’ VAT calculation results retrospectively? No problem! What a team! What do you dislike? there are ghostly suspicions that even raw ...

A company that helps to make better decisions

What do you like best? Besides the collecting user behavior data in a big data warehouse and building the needed reports, OWOX experts visualized the data in form of interactive dashboards. As a result, we received a dashboard displaying how purchases are segmented by ad source, region, business group of categories, and the path length before the purchase. What do you dislike? Would be great to have more tutorials for working with this tool. What problems are you solving with the ...

Convienent reporting tool

What do you like best? I like that it syncs up ads data into Google Analytics automatically. What do you dislike? It's a little confusing to use if you've never used a tool like this before. What problems are you solving with the product? What benefits have you realized? See all ads ROAS inside of Google Analytics

Easy to use and automate your cost data to GA

What do you like best? You can automate import non-Google Analytics advertising data to Google Analytics without doing it manually with OWOX BI pipeline. The data can be import including the cost, click, and impression data. Not only that, they will also allow it you to pull the non-GA ads historical cost data up to 6 months! What do you dislike? So far, I couldn't found anything I dislike yet. I'm good with this product What problems are you solving with the product? What benefits ...

An excellent tool for effective reporting

What do you like best? With OWOX BI, I save much time when working with data. It helps to bring stats together and create in-depth marketing reports. If you’re looking for a solution that can ease your pain with data processing and let you make better marketing decisions, OWOX BI is your answer. What do you dislike? A bit costly but I've already saved nearly two thousand with it. So, the rewards are greater. What problems are you solving with the product? What benefits have you ...

A timesaver with great functionality

What do you like best? OWOX is a timesaver with great functionality that allows you to collect and merge enormous amounts of data and analyze it in a few hours instead of days. It’s a key solution for everyone who wants to avoid human errors in calculations and get all data in one place. Other than that, this product provides excessive information on ad costs and shows accurate reports. What do you dislike? It’s somewhat hard to understand it if you are not a web analyst. However, ...

A good solution for optimizing the marketing efforts

What do you like best? OWOX BI combined data from our website with the data about competitors’ prices. Our category managers can now test their hypotheses on how the competitors’ prices influence the user behavior at our website. What do you dislike? We are completely satisfied with this tool and the support team What problems are you solving with the product? What benefits have you realized? OWOX BI set up automatic notifications when the products in our competitors’ stores ...

Limitless abilities while working with marketing data

What do you like best? OWOX BI is very useful when you need to build different reports based on huge loads of data from different sources. It lets you monitor marketing metrics needed for effective budgeting and get web analytics without special skills. What do you dislike? Although OWOX BI isn’t difficult to use, it takes time to uncover all capabilities. What problems are you solving with the product? What benefits have you realized? With OWOX BI, I now create reports that ...