OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

Professional service with great support

What do you like best? It’s straightforward software from the marketing perspective. There’s great potential behind the system. It allows you to export piles of data from excel, ad services, CRM system, website, call-tracking tool and to merge it all on a dashboard. Also, it’s possible to tweak over 20 marketing metrics in order to explore valuable insights for business. What do you dislike? Sometimes it was difficult to understand how to calculate some specifically-tailored metrics. ...

Fast data import and intuitive marketing reports

What do you like best? The software is useful for data collection, processing, and building reports, especially when you work with many channels and traffic sources. OWOX BI lets us create intuitive reports with outlined parameters and view the needed metrics. The product is multifunctional. It allows you to transfer cost data from Google Analytics to BigQuery. Basically, the system brings together all the information and helps you organize it in the most convenient way. What do you ...

Your ads will be sure to pay off every penny you spend on them if you use OWOX BI!

What do you like best? The OWOX BI family of products helped us understand which campaigns to get rid of and which ones to leave What do you dislike? Hard to say, haven’t found anything like that yet What problems are you solving with the product? What benefits have you realized? Leveraging our advertisement campaigns has actually become quite a task because we got lost in literally tons of ads. We needed to unite all of them in a single interface and to save us from browsing so ...

This is not an average marketing tool, its authentic

What do you like best? OWOX BI is a really useful service for marketing analysts who strive to bring value to the company. It not just saves time on data collection, it allows to see actual KPIs by analyzing the data from all the channels and thus helps to identify what channels perform best. OWOX BI is a 'must have' tool for those who want to contribute to the business goals What do you dislike? Initially we thought that it is a bit costly, but it actually pays off. So, I got nothing ...

Awesome functionality to solve your marketing tasks

What do you like best? I like OWOX BI because it’s a real time saver for our marketing team. This service combines data from the site, CRM system, and ad costs. It allows us to adjust all information in visually comprehensive reports. No more human errors or deviations that often occur when you combine and calculate data from different sources. OWOX BI enables you to view only actual data. What do you dislike? You might need some analytical background to understand the entire ...

Powerful and useful service for marketing-analysts

What do you like best? I like the way OWOX BI aggregates all marketing data from various channels, traffic sources, and even CRM system. It helps you visualize all needed metrics in comprehensive marketing reports, which you can share with your sales team and CMO. What do you dislike? There isn’t anything that bothers me. Love the service as is. Recommendations to others considering the product: satisfied with the cooperation. What problems are you solving with the product? ...

A perfect way to get rid of fraud in working with CPA partners

What do you like best? There are plenty of features that we enjoy, from the Pipelines for our ad campaigns to the ROPO reports in Smart Data. Once set up and running, we get rid of so much routine. What do you dislike? The setting up process for the Attribution could be a bit easier. What problems are you solving with the product? What benefits have you realized? We’re using OWOX BI to the maximum now. At first our main goal was to discover the narrow gauges in our sales funnel. ...

Reports for Marketers with visible insights for CMO

What do you like best? The quality of service and improvement of the analytics instruments in the company. What do you dislike? Everything was fine. We know what changes we have to go through. What problems are you solving with the product? What benefits have you realized? OWOX BI is an instrument that helps each level of specialists in the marketing department. We’ve got the improvements for everybody after starting implementing OWOX BI possibilities to our business data: ...

Try to find something better for data gathering!

What do you like best? The flexibility of preferences during establishment and high value of the delivered services. What do you dislike? There were no negatives. We were totally informed about what to expect and what we’ve got in the result. What problems are you solving with the product? What benefits have you realized? We were interested in special attribution model creation with a couple of custom funnel steps. Thanks to OWOX BI, we’ve got an opportunity to build the ...

Really great tool for marketers.

What do you like best? We are really grateful to OWOX BI team for working with us throughout the process, professionally and patiently. What do you dislike? The price - the more you want to get, the higher price you’ll pay. What problems are you solving with the product? What benefits have you realized? Thanks to combining all metrics systems together with OWOX BI, we could clearly understand the returns we’re getting on all our marketing costs. We’ve identified the channels ...