OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

Helps to measure metrics that you lack in analysis

What do you like best? OWOX BI is probably the only marketing tool that lets you evaluate the ROPO-effect. You never can tell exactly how your online marketing campaigns influence physical purchases. But OWOX BI can help you calculate these figures and understand whether your ad costs are justified. What do you dislike? It will require some analytical skills to work with ROPO analysis. Though, they provide extensive information in their blog and have very friendly customer support. ...

Great for marketing teams

What do you like best? OWOX BI allows us to collect all marketing data, export and combine it in Google BigQuery. It’s more useful than Google Analytics because it’s able to process raw data and pull everything from different services, including CRM and call-tracking systems. Basically, it meets all marketing requirements. What do you dislike? The onboarding may take more time for larger teams. In any way, they have very responsive support managers. What problems are you solving ...

The best one for every marketer

What do you like best? Supported by OWOX analytics specialists, we implemented a product recommendation system based on cost data. Every specialist is reliable, always explained in details any moments that we could not understand. What do you dislike? We’ve been working with OWOX BI for a long time and we can’t name any boundary issues. What problems are you solving with the product? What benefits have you realized? "With the goals of increasing revenue per user and average ...

Takes your marketing strategies to the next level

What do you like best? This is a fantastic tool to work with marketing data. Quick data export, handy functionality, and dedicated support team. These guys meet all our expectations. With OWOX BI, we collect even more data in one place without uploading or integrating additional services. Highly recommend it to marketing-analysts who strive to save their time and grow revenue. What do you dislike? I wish the trial was a bit longer, though you’ll want to subscribe and use all benefits ...

A handy marketing software that automates data collections

What do you like best? I really like the OWOX BI product. It has useful features to meet our marketing needs. There’s an advanced option for a data export from ad services, CRM system and website to BigQuery and/or Google Analytics. This tool is also capable of solving such marketing tasks as measuring the ROPO effect and cohort analysis. Really worth the buck! What do you dislike? Some parts of the functionality are a bit tricky to use; however, OWOX BI provides detailed how to ...

OWOX BI is our time saver!

What do you like best? The reports that we now automatically obtain help us save the precious burden hours and focus on more important and interesting tasks What do you dislike? It took a while to connect all of our channels including the offline ones, but it was totally worth it What problems are you solving with the product? What benefits have you realized? Our chain of shopping malls suffered from a lack of time, spending days to create a single informative report to view the ...

It’s a winning solution for marketers

What do you like best? OWOX BI is a great service in every sense. Other than fast data import from all kinds of platforms, they have fantastic support staff who assist along the way. The service allows you to create all sorts of marketing reports with over 30 metrics at your choice and put all that on one dashboard. Whether you want to conduct cohort analysis, collect essential marketing KPIs, or evaluate each user session, OWOX BI can help you tackle your marketing challenges. What do ...

Saving our marketers’ time

What do you like best? A single interface to compare how well your ads work! What do you dislike? We could use a little more integrations with ad services What problems are you solving with the product? What benefits have you realized? Our marketers have a lot of campaigns and reports. Like really, a lot. And it can distract them from building a strong strategy for the promotion of our products. Just imagine a person spending half a day to get us all the numbers on the online ...

End-to-end analytics for your business

What do you like best? When using OWOX BI, you can easily collect vast marketing data and display it on a well-set dashboard. It’s an ultimate service for marketing teams because it saves time on data processing and analysis. Plus, this tool integrates with any API service without a hitch. And there’s no need to download any add-ons What do you dislike? Actually, I can’t think of any issues. These guys have done a great job developing such a unique system What problems are you ...

Simplifies marketing decisions based on data

What do you like best? I like that OWOX BI lets you merge and calculate enormous loads of data without errors and also obtain detailed reports in one interface. Now we can review all ad costs, gather user behavior data, as well as path length before a customer makes the purchase. Actually, OWOX BI is capable of pulling up any required data, you just need to customize your reports by marketing metrics. What do you dislike? It would be great if they could keep users informed on every ...