OWOX BI Reviews in April 2025: User Ratings, Pros & Cons

Ultimate marketing analysis product for eCommerce and more

What do you like best? OWOX is fast. All manipulations are done near real-time. Mandatory instrument for omni channel marketing analysis, even including real sales in traditional stores. There are a lot of opportunities, that can be found only with such quality of product What do you dislike? First setup is quite complicated. But, as any professional inventory, it requires SOME professional skills. You need to focus on real metrics, because it is possible to produce mess on analytics ...

Amazing tool for marketing analytics and great support

What do you like best? It’s a pleasure to work with this tool. I really like that I can set various pipelines to import data from all our ad platforms to BigQuery. The functionality is a no brainer. Dozens of options let you set marketing reports to calculate your core KPIs. Basically, all required data is there on one platform, no need to switch. So the entire analysis and processing don’t take much time. What do you dislike? Well, it could be less costly to upgrade from the basic ...

OWOX BI helped us to stop making reports and analyze data better same time

What do you like best? User friendly interface Integrated with all sources (facebook, MyTarget, Yandex, VK) we need Converts currency itself Can upload Data from past What do you dislike? Sometimes we had problems with uploading facebook costs in referral medium. Sometimes can be issues with pipelines. Recommendations to others considering the product: Make good and complete utm for your campaigns What problems are you solving with the product? What benefits have you ...

Enhanced marketing analysis and quick data export

What do you like best? OWOX BI gave me more control over the processed data. I really like it better than Google Analytics because it doesn’t apply limitations as to how much data I need to analyze. Plus, this tool merges data from many different channels, CRM system, and even a call-tracking tool. It easily integrates with API platforms and allows you to combine all information in one place. In my opinion, OWOX BI is the best service to use when it comes to marketing analytics. What do ...

This tool changes the way you do marketing

What do you like best? As a marketer, I really appreciate its abilities. It’s the most advanced software out there that takes care of the entire marketing data. I love that you can easily work with pipelines and set automatic data processing for various channels at one time. It’s easy to build all kinds of reports to cover basic KPIs and calculate additional metrics. There are no hitches, just brilliant reports, and plenty of insights for business. What do you dislike? The most ...

A vital instrument for marketing teams

What do you like best? It’s an absolute win for marketers. The tool unites data from multiple sources, transfers it from platform to platform without delay, and showcases everything you need to know about your business performance in one place. With such automation, it’s easy to draw in-depth insights and improve marketing strategies. Because OWOX BI provides you with more useful stuff than an average analytical tool, i.e. cohort analysis, CRM data evaluation, ROPO analysis. It’s a new ...

A very helpful tool for marketing teams

What do you like best? It works for big teams, very helpful for marketing analysis, allows data comparison on a single dashboard, takes into account online and offline data, and removes human error. It has efficient and fast functions that easily carry out complex marketing tasks. What do you dislike? It’d be great if their team somewhat improves the onboarding, The blog articles are detailed and supportive but there’s so much information to learn. You’ll have to take study and time ...

Marketing assistant with smart functionality

What do you like best? OWOX BI has useful features that allow the merge of data from many sources and other tools like CRM and a call-tracking system. Our company uses lots of advertising platforms for promotion, and this tool helps us handle the continuous data flow. It brings up all stats on the explicit dashboard in BigQuery, and you don’t have to upload any add-ons to get clear reports. It’s just this tool you need, that’s it. What do you dislike? It’s not always easy to calculate ...

We use OWOX BI to have our data in a single repository

What do you like best? Our challenge is to build a comprehensive view of the business via Tableau. That’s why we structure the marketing and website data into a single repository (Google BigQuery) with the help of OWOX BI tools. It helps us make strategic and managerial decisions based on accurate, high-quality data. The advantage of working with OWOX BI is that you just have to set it up once for all. Also, the consulting service from professional analysts is available. We have been ...

Great partner to help with Google Platforms in general and for customized services

What do you like best? OWOX BI is a great partner that helped us with numerous web analytics and Google Platform questions as well as provided their service for BI and Attribution What do you dislike? Everything was to the highest standard. The team is supportive and responsive within a short period of time Recommendations to others considering the product: Highly recommend OWOX BI What problems are you solving with the product? What benefits have you realized? Use of ...