Owler Reviews in April 2025: User Ratings, Pros & Cons

A freebie that lets you acquire precise information.

PROS & CONS What are the best aspects of this product? I like its simplicity. Enrolling into the app is free. It only takes a minute to do so. It lets you get updated information swiftly and with ease. What aspects are problematic or could work better? I had issues including link to its social sites. I'll need to reach out to support. Then see why it's becoming like this. What specific problems in your company were solved by this product? Before it's hard to know what's going in ...

Good amount of company data, sources from a wide variety of news sources, and simple interface

What do you like best? I appreciated the comprehensive data found on each account page, such as company and competitor info. The grouping functionality was also very handy to be able to quickly scroll through the feeds of a set of companies. Also loved the Salesforce integration. What do you dislike? At times I came across duplicate or empty account records, perhaps some focus on data integrity would help What problems are you solving with the product? What benefits have you ...

Owler for a Birdseye View

What do you like best? I love the updates on companies relevant to my industry and the easy to review formatting. What do you dislike? I had forgotten I was subscribed to the newsletter, I"m glad G2 reminded me. Recommendations to others considering the product: Signing into your account provides more specific info. Very easy to use. What problems are you solving with the product? What benefits have you realized? It's a great competitive intelligence tool.

Owler review

What do you like best? i like the competitor information and the quick overview of the companies, it's a fast way to gage a company and what they do What do you dislike? doesnt have a lot of smaller companies info so building out more would be helpful What problems are you solving with the product? What benefits have you realized? i'm seeing the competitiors of potential customers to tailer my messaging

My personal take on Owler.

PROS & CONS What are the best aspects of this product? Owler is simply great to use. I'm using it as a prospecting tool. I can finally know what's happening to my accounts. I can clue in to the latest updates of my accounts. It would even keep me peeled on the organizations I'm highly interested in. What aspects are problematic or could work better? I dislike having daily e-mails. I tend to get the latest news in one highly congested feed. Worse, the feed itself isn't as ...

A review of Owler.

PROS & CONS What are the best aspects of this product? I like how it offers research marketing reports. Keeping tabs on CEO contacts. Private financial updates on companies. Researching businesses has never been this stress-free. What aspects are problematic or could work better? If you're setting up an account which keep tracks of a certain competitor set, then make a switch. Go for the ones I've seen ]which involves preserving details on what you've originally set up. This ...

Fantastic when doing reseach for companies before making any calls.

PROS & CONS What are the best aspects of this product? For each company that I'm selling to Owler, useful information is constantly available. It's a big help when time comes to making sales calls. I like how I get to peek into competitors. It lists information according to user data. What aspects are problematic or could work better? It can be challenging at times. Sometimes, the data isn't as accurate. Further data is needed to increase the chances of accuracy. What specific ...

Owler Is A Decent Solution

What do you like best? I like that Owler seems to be able to locate almost any company. I work in business to business software sales so when I have a potential prospect, I try to educate myself as best as I can about their company. I want to know how many employees they have, a summary of what they do, etc. Sometimes, especially if these companies are based outside of the US, they may not have a LinkedIn profile. When that's the case I immediately turn to Owler to get into insight and I ...

Luke Brown - Owler Review

What do you like best? It allows you to easily find information about any company. It provides you with create insight to who their competitors are, company size and revenue. This information is like gold dust when trying to close a deal or use it to your advantage in different ways. What do you dislike? Sometimes the information is slightly off or not available. This may be a minor floor but can make a big impact. Recommendations to others considering the product: Great ...

Owler rocks for auto-pilot account and competitor updates

What do you like best? It's so simple to use ---- add accounts you're interested in following, set it and forget it. Competitive intelligence and Target account PR updates/trigger moments come to you every morning. What do you dislike? Because it's crowd-sourced, there can be some big misses. I don't always trust some of the information about a certain accounts competitors when the account is a more niche subset of a much larger category (e.g. big data analytics) What problems ...