OptinMonster Reviews in April 2025: User Ratings, Pros & Cons

Best optin software

What do you like best? It's very easy to create optins and share between pages What do you dislike? nothing, I like all the features and will test more soon Recommendations to others considering the product: try it! What problems are you solving with the product? What benefits have you realized? get a lot of leads

Fantastic Way to Drive Leads

What do you like best? OptinMonster is an extremely powerful tool that is great for driving leads or increasing conversions. It is so versatile and offers many display tools to customize your user's experience. Also easily integrates into many popular CRM's. What do you dislike? Honestly haven't found anything particularly bad about this software. We had some trouble at first getting my campaigns to show up, but once we got that all figured out, it was easy. A more technical ...

Easy to Use, Good Lead Gen

What do you like best? The best thing about OIM is how easy it is to create split tests and see the results. There are a lot of options at a really good price and it's been driving a decent amount of leads for us. If only one person becomes a customer from this, it pays for itself. What do you dislike? There is no way to export data from the interface. The only reporting is in their UI. What problems are you solving with the product? What benefits have you realized? There ...

Effective Visitor Engagement

What do you like best? Great flexibility to create different types of optin pop-ups. What do you dislike? Monsterlinks can be a bit difficult to configure into a WordPress menu item. What problems are you solving with the product? What benefits have you realized? I use OptinMonster on client sites to engage site visitors. Often clients use Optins to sign visitors up to their newsletter or capture their name before they download an item.

Building Our Lists with OptinMonster

What do you like best? Easy User Experience in building optins. What do you dislike? Sometimes have a hard time getting them to display as I intend. Recommendations to others considering the product: Keep improving!! What problems are you solving with the product? What benefits have you realized? Building our lists. Grown over 20k in last 6 months.

Super easy to use lead generation tool

What do you like best? I have no dev experience and setting it up is incredibly simple. What do you dislike? I wish there was more customizable ways to edit form fields. There is an option to custom code in form fields however some more built in ones in the platform would be appreciated. Recommendations to others considering the product: If you are needing more information from lead magnets like company fields, website fields, ages, etc., it helps to have some coding ...

Great Lead Generation Software

What do you like best? This plugin will offer out of the box integration along with the most popular email marketing services that would make the setup process so simple. On the last version, they added a new feature where you can add the same subscriber to your existing subscriber list and also to a drip campaign. For me, it is very useful. Another good thing is that i can use the same account for all my websites. What do you dislike? It could be more templates. Also, more editing ...

Very flexible and easy to setup

What do you like best? Integrations with Marketing Automation are extensive. Optinmonster plugs the gap in lead capture on site that some marketing automation software doesn't handle well. Integrates with more than some of their competitors I've tried which was pleasing What do you dislike? Triggers/Rules are not very flexible. Being able to use simple AND/OR/NOT logic would greatly enhance Optinmonster. The present "Display Rules" is not very clear about whether a rule is AND or ...