OptinMonster Reviews in January 2025: User Ratings, Pros & Cons

Easy to understand Opt-in forms

What do you like best? Great API with SharpSpring for easy setup of optin form tracking. What do you dislike? doesn't always work properly and doesn't tell you why it doesn't work. Recommendations to others considering the product: Make sure it interfaces with your other marketing automation software. What problems are you solving with the product? What benefits have you realized? Lead capturing and automation of lead management.

Easy to use tool for marketing lead generation

What do you like best? The customization possibilities are very wide. You can customize the look and feel of your popups, forms and optins in many ways through colors, fonts, css and much more. Furthermore, the embedding process is very easy. It's integration with Hubspot helps us combine our lead acquisition efforts with our lead nurturing strategies by funnelling every lead into the correct nurturing path. It also helps us categorizing the lead in terms of interest, language and ...

good results but difficult implementation

What do you like best? i like that optinmonster allows you to create beautiful overlays. What do you dislike? actually setting up the overlays are really difficult. the user interface is not up to snuff What problems are you solving with the product? What benefits have you realized? it increases lead generation and keeps people in our papers for longer

Easy to use and beautiful templates

What do you like best? The interface is very user friendly and you can create your first campaign in a matter of minutes! What do you dislike? The form fields have a limit to how they integrate with Marketo. What problems are you solving with the product? What benefits have you realized? Lead Generation. We are able to generate leads without having to lift a finger other than the set up of a campaign.

Almost what I expected

What do you like best? The Google Analytics integration is amazing. It makes it so much easier to keep track of how my lead gen popups (and bars) are performing. What do you dislike? The testing process is a bit cumbersome. I have to set it up on my website, put it live and only after I can actually test it "properly". there should be some sort of draft mode. What problems are you solving with the product? What benefits have you realized? It helps me be more targeted and ...

Customer service very average

What do you like best? I have found the setting up of the templates quite good, though the moving of blocks into the template doesn't always work Integrating to mailchimp easy as was analytics, and i do like the different options that are given for the when the popus display. What do you dislike? Being a first time user of mailchimp, the customer service is quite non existent. I get 1 email in 24 hrs, where that won't ever be enough to get things done. Squarespace has there ...

Good tool, but not very flexible for

What do you like best? This is a great tool to collect email addresses that doesn't really extend much beyond that. What do you dislike? It is practically impossible to disable the ability to collect email addresses. What problems are you solving with the product? What benefits have you realized? I am trying to increase conversion by collecting email addresses.

The Service Works, MAJOR Issues With Billing

I have been using OptinMonster for a little over a month. First, the service has worked. It has almost tripled my email opt-ins. It's easy to use and customize to how you want it to look. Simply put, it works. HOWEVER, I've had major issues with the billing. They do nickel and dime you for every little feature. Which is annoying, but a common feature these days in companies. But my big issues are with them charging me a different amount then what was agreed too. When I upgraded my account ...

Not easy to set up and design forms

What do you like best? It was easy to implement the tool using Wordpress since it had a plugin. I was able to get it up and running in a day. They offer a lot of display options so you can do some really targeted pop-up ads. What do you dislike? It is really difficult to set up the form especially if you're using the Hubspot plugin. If you use their forms then the design is all set and looks great, but then you have to manually add the contacts into your CRM system. If you use the ...

Great for bloggers, nobody else, especially not SaaS

What do you like best? The support. Some really good people in that team. Exit Intent popups are the second. What do you dislike? Everything else. - Form fields: They ONLY allow you to collect Fullname, Email, Phone. That's it. I've never worked at any SaaS firm that would accept that. You can't even add custom fields. If you do, you NEED to know how to code. Also, once you add custom fields, NONE of the other features you paid for work. so, you can't use a success screen, ...