9.8
Spot Score
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Optimizely offers custom pricing plan
Optimizely Web Experimentation stands out as a reliable and user-friendly tool for conducting A/B tests with ease. Users appreciate its intuitive interface and the ability to create and run experiments without extensive technical knowledge. The platform provides excellent support and efficient problem-solving, making it a valuable asset for various processes such ...Read more
Allows A/B testing without developer assistance, enhancing flexibility and autonomy in running experiments.
Intuitive user interface and ease of use, suitable for non-developers, making it simple to manage and monitor tests.
Excellent customer support and prompt bug fixes, ensuring users feel supported and valued.
Provides fast and easy ways to change content on pages, enhancing productivity and facilitating quick decision-making.
Pricing models may be perceived as high, potentially limiting accessibility for some users.
In-depth features, especially for advanced testing, may require some HTML knowledge and workaround solutions.
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Showing 161-166 out of 166
MH
Matt H.
04/23/14
Optimizely makes landing page testing easy.
What do you like best? What I like best about Optimizely is the ability to drag and drop images easily. What do you dislike? What I dislike about Optimizely is its lack of targeting by time of day. Recommendations to others considering the product Try it and see how easy it is to use! What business problems are you solving with the product? What benefits have you realized? We are increasing conversion rates without having to utilize our engineering resources.
CL
Chris L.
04/02/14
Optimizely definitely helps with A/B Testing.
What do you like best? The best part about Optimizely is that it really helps you think through your A/B testing of your website. What do you dislike? I dislike how much code is involved. Sometimes the code gets to be complex when actually implementing it onto your website. They make it sound easier than it is. Recommendations to others considering the product Have a good coder on hand when you go to implement the optimizely codes. Otherwise it is really hard to make it work the way you ...
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OC
Or C.
12/31/13
Best Multi-Variant Testing Tool Available
What do you like best? The ability to test your market segments with proof of concepts and design ideas. What do you dislike? There is nothing that I dislike about this product. What business problems are you solving with the product? What benefits have you realized? Allows us to gauge how much traction we get with our site visitors before actually making site changes.
BB
Ben B.
07/26/13
Very useful and relatively easy
What do you like best? Really awesome tool. Install the script on your site and test away. No altering the script on your site... same snippet of code is used on every page, so an include works excellently. The editor is slick (though it does struggle with arranging content at times, which is when we just open up the html and do it directly. All around a great tool that has helped us optimize our pages. What do you dislike? We're on the $80/month plan, which has just enough credits that ...
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JK
Joshua K.
02/28/13
A/B testing that's (somewhat) painless for marketers
What do you like best? WYSIWYG interface pulls in web assets and lets you change them on the fly. Optimizely is perfect for quickly testing copy, colors, etc. It's relatively inexpensive to get started testing What do you dislike? It's not a full-fledged design tool. Once you start trying to redesign pages, formatting can get tricky. You'll need to live with a good deal of repetition and trial and error for more complex make-overs, BUT at least you won't need to wait on a designer and ...
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ER
Erich R.
12/27/12
Exciting A/B Testing Startup
What do you like best? This tool is an excellent way of doing very complicated testing scenarios to determine the best variation of a specific page. Ability to run A/B, multivariate testing, etc. Excellent JavaScript API. What do you dislike? Not much, this tool is pretty great. Recommendations to others considering the product Consider using the integration to analytics firms, i.e. Optimizely has a great integration to KISSMetrics, if you're using that.
