Nightwatch Reviews in April 2025: User Ratings, Pros & Cons

Best rank tracking tool I've used

What do you like best? Before discovering Nightwatch we had to use multiple tools to track all the website SEO metrics. With Nightwatch we track everything we need. It's the all-in-one solution we've been looking for. What do you dislike? There is no mobile app to check your stats on the go. Recommendations to others considering the product They have a 10-day free trial. Try it and see the tool in action. You won't be disappointed. What business problems are you solving with the ...

Great for checking rankings and links.

What do you like best? I like the fact that there is almost always someone online to help answer any questions. What do you dislike? The fact that I had to upgrade because of getting to many backlinks for me to continue, i had to upgrade. This should be unlimited backlinks, they will grow by the thousands monthly, I will have to upgrade again soon just to continue to count backlinks. Also would like this to cost less. If you charge less you will have more clients for what is otherwise ...

Impressive set of features and the best rank tracker I've used!

What do you like best? Nightwatch has an impressive set of features, super competitive pricing, great API and the best rank tracking accuracy in the industry. The UI is very intuitive and the smart use of small diagrams, sparklines and graphs makes it easy to follow the progress of your SEO work. What do you dislike? I find the report tool somewhat limited, I can't find a way to filter out keywords based on tags etc. Maybe the functionality is there but I just don't understand how to ...

Great Platform!

What do you like best? Nightwatch is very straightforward. It makes it easy to send reports to clients as well as utilize tools to better serve our clients. What do you dislike? There is not much to dislike about this product. My one point might be the search volume feature. I find it hard to believe that the number is 0 in so many of my keywords. What business problems are you solving with the product? What benefits have you realized? Nightwatch has become a big timesaver as we no ...

Breakfast, lunch and dinner with Nightwatch!

What do you like best? When it comes to picking the right tool for SEO, we invest a lot of time, effort and money into testing which can last up to a month. After testing period Nightwatch is our chosen tool for SEO tracking and analyzing and will probably stay permanently. Specially for analyzing as it offers advanced custom reports and integrates very nicely and easily with Google products (such as GA, SC. The team keeps improving it constantly and is very responsive. What do you ...

Great for Rank Tracking and a Lot More!

What do you like best? I love the rank tracking capabilities of Nightwatch, but what I love most about it is the fact that the developers keep adding new features to it all the time like the backlink tracking tool, most recently. What do you dislike? There are times when some of the data I see in Nightwatch is a bit off. For example, the number of indexed pages it shows for website will be zero even though i know that website has many indexed pages. It only happened once though and ...

Nightwatch: Your SEO best friend

What do you like best? The graphical design of Nightwatch is amazing. It’s easy to read and understand because of the excellent UX/UI design. I don’t see anything else on the net that comes even close, and the ones that do come close they look like Candyland. Nightwatch looks like the future went back in time and gave the designers a sneak peak at what design will become. The reports that Nightwatch churn out is amazing, easy to read, and you can slap your logo on them and send them ...

Very Impressive - Nightwatch

What do you like best? First most important thing is the automated report to be sent out to my clients. This has been the most valuable feature to my business. Report can be customised based on the package my client has signed up. It is so easy to customise and setup an automated report. The white labelling is the huge plus to the report. I can customise the email to be sent out with the report. Each client gets a personalised email with their ranking report. Next, let talk about ...

It is a user-friendly, yet powerful tool that does the job!!

What do you like best? What I like the most about Nightwatch is the visual representation of rankings, especially overall average position and evolution for specific keywords. In a split second, I can see how well we perform for a certain time period. It is a user-friendly, yet powerful tool that does the job!! What do you dislike? So far so good. I just hope that it won’t become too big, with gazillion features, where UX could suffer. But I understand that the target audience of ...

My favourite search rank tracking tool

What do you like best? accuracy, good user experience, a clear broad vision of my campaigns without losing focus on the project, keyword suggestion tool What do you dislike? Nothing really to dislike. The tool is awesome. Recommendations to others considering the product Try it and you will see. What business problems are you solving with the product? What benefits have you realized? I’ve been using this tool since they launch it as an successor of Rank Trackr and its the best ...