Nightwatch Reviews in April 2025: User Ratings, Pros & Cons

A simple yet powerful SEO tool

What do you like best? I really enjoy using Nightwatch as it is a simple yet powerful SEO tool. Unlike other SEO tools, Nightwatch has a very clean and organized user interface and it is very easy to adjust it to your needs. Needless to say that the pricing is very competitive compared to other tools on the market. What do you dislike? Nothing... I'm really happy with the service What business problems are you solving with the product? What benefits have you realized? ...

An useful automated tool for keywording

What do you like best? I like the automated dashboards and the quick view of my websites health. I have a lot of info on one dashboard. But the most important asset is the tagging. I tagged all my keywords and play with reports based on that. An overview is useful but a segmentation is great. What do you dislike? The drop-down menu is a little bit annoying as I have to change all the view if I want to see another account data. It could be nice to have a drop-down menu at the left on ...

Best bang for your buck!

What do you like best? I have used and tested many different rank trackers over the years, from hosted to self hosted. I always had complaints with what I was using until I discovered Nightwatch. The setup is a breeze and everything "just works". The ability to view certain metrics such as Majestic TF/CF, backlinks, and analytics all from within Nightwatch is a huge time saver for us. What do you dislike? Nothing so far. If I had to pick something I would like the ability to monitor ...

Great overview

What do you like best? I like the fact that you get the statistics from several different great online seo-tools in one place. The most important metrics are shown in the dashboard and you can easily follow the progress. What do you dislike? Some metrics seem like they are not possible to track backwords more than a couple of months. I am not sure though since I am a new user and might just not have found how to do it. What business problems are you solving with the product? What ...

Slick and Powerful

What do you like best? I can create custom reports for any group of keywords i.e mobile keyword rankings, and also segment an entire site's keywords by mobile/desktop - integral in the mobile first indexing era. The dashboard also looks very cool. What do you dislike? I like the "discover keywords" addition to Nightwatch where it suggests keywords for you to track off the bat once you enter a URL, but in my experience this only works on a domain level, i.e it won't give you targeted ...

Nightwatch is a Game Changer

What do you like best? We have been utilizing NightWatch for a little over 6 months now and it has been game changer for us. The reason we switched over to NightWatch from our old keyword tracking tool, is the flexibility and information that it provides to our team. When it comes to the support side of things, the team at Nightwatch is second to none. They are very flexible with their platform and are more than willing to help and answer any questions our team throws their way. What ...

The best rank tracking service out there!

What do you like best? I've been a previous user of RankTrackr and switched to Nightwatch for its daily reporting abilities, but I've got to say I've fallen in love with the tool for more than that. First of all, it's very cool looking, I love the black design (it doesn't hurt my eyes at night like other tools with white everywhere. I now find myself going over to Nightwatch multiple times a day just because I love the design so much! The ability to connect your Google Search Console and ...

As a online marketing agency we cant live without Nightwatch!

What do you like best? a lot of updates, much more then only ranktracking, very easy to use. What do you dislike? I miss the overall overview. We do a lot of work for clients and sometimes you just want to group some domains in one report. The dashboard now works, but is not very easy to use yet. Im sure they will fix this in a future update. Would also love to see seo audits implemented (like woorank or semrush, but i believe they already building this (awesome! Recommendations ...

Nightwatch - The only Keyword Tracking Tool you need

What do you like best? The tool is very easy to use. A simple display and one-click options mean I can track all my keywords and links effortlessly. I can design graphs to compare my keyword rankings to my top competitors, allowing me to target specific keywords that need work. The ability to add competitors to my account allows me to always stay one step ahead of them, ensuring I get the majority of traffic from organic search. The tool also lets me sync my analytics account so I can ...

Best All-in-One Ranking Software Platform

What do you like best? With over 15 years of experience in SEO and web marketing, I've bought into every ranking software platform in the market. I can tell you with high confidence that Nightwatch is by far the most accurate in terms of their keyword ranking over desktop and mobile plus they have other very helpful features such as pulling in valuable data from Moz, Ahrefs, and Majestic that is super friendly that saves me a ton of money on from buying those other platforms which are ...